Nicolas Bernaudo Interview(s)

I like to stick my nose into all festivals and places where I can see the work that others are doing. I love discovering new ideas, thoughts, and ways of executing them; and I believe that PHNX is an excellent place to develop that voyeuristic aspect of my professional profile.

I believe that the good thing about good ideas is that they impact everyone. Or at least everyone they're meant to impact. Clients, strategists, and other industry profiles are an excellent parameter for trying to determine a holistic level of quality, not just from the creative professionals in the industry.

I believe it's super important for all talents to feel attracted to participate. It's a nice incentive to showcase your work without major obstacles or structures holding you back from doing so. I think good ideas should be able to be found and showcased in a democratized way, so that a system isn't created that only a few can access and benefit from.

I think that ideas, thinkings or executions should be FRESH. Not copied from a better idea, not similar from anything else. It can be similar in a few aspects, but at least the idea, the thinking OR the execution should be something original. Something that wakes me up.

AI

Pablo Salinas and Pablo Madrid