Wilson Mateos

Hello. My name is Wilson Mateos, and I am a Brazilian copywriter, CCO, founder, and partner at 11:11. The challenger company.

Before taking the entrepreneurial path, I was running the creative department of Leo Burnett Tailor Made São Paulo as Creative VP/ECD.

I accepted this position after working in the U.S. ad market for two years, where I was a CD at David & Goliath (Kia Motors) and 180LA (University of Phoenix).

Before my big international adventure, I spent more than 25 years working at some of the largest and most creative agencies in Brazil.
I was a copywriter at the following agencies: FCB, Lew Lara TBWA, F/Nazca Saatchi & Saatchi, and AlmapBBDO; and was the creative director at NeogamaBBH, Y&R, DM9DDB, and CuboCC.

I have worked for large clients such as FIAT, Samsung, Heineken, Volkswagen, Audi, Renault, Toyota, Unilever, AMBEV, Diageo, Pepsi, Visa, Bradesco Bank, Mizuno, Mondelez, and Itaú Bank, among others. If you are interested in seeing some of my work and also the awards that I have won, just click on this link: www.wilsonmateos.com.br

Outside the agency, my main interests are heavy metal music, Harley Davidson motorcycles, craft beer, street photography, drones, G.I. Joe action figures, skateboarding, Japanese manga, Japanese history, samurai movies, motorcycle club culture, and TV series. Ok, maybe it’s time for me to create a website for my hobbies too. :)