Began at Clarion, spent time thereafter at Karishma, Forefront, Lintas, Rediffusion, and SSC&B. After heading Art for Triton Mumbai & Delhi, I was the ECD at Network till mid ‘14.
Won my fair share of clients, consumers and awards along the way.
Been an art partner to writers like Quentin Coelho, Jacki Hathiramani, Arun Kolatkar and Suresh Maniyan. Been a copywriter myself on several films. Been a strategic CD on brands like Mercedes Benz, Tata Sumo, Tata Safari, Tata Estate among many others.
Been instrumental in setting up two agencies (Karishma & SSC&B). Been the first Indian art director in Lurzer’s Archive. Been fresh for well over twenty five years.