Alex Schill
Chief Creative Officer at Serviceplan Group
Munich, Germany
TitleWhen life shows you a wall
BriefTo convey the specialized areas in which Schoen Clinic works, a diverse range of patients had to be cast. Not only did the actors have to match the aesthetic of the patients and conditions presented, but they also had to be able to provide premium class performances that would perfectly capture the emotional weight of their characters disorders.To cover the very specific needs of this film, the net was cast wide, with casting being conducted across Europe in Germany, France and England. A lot of attention-to-detail was given, as it was important that the actors were able to realistically portray the medical conditions of their characters. This would offer more credibility to the film, and therefore the clinic.
Agency
Campaign When life shows you a wall
Advertiser Schön Klinik SE
Brand Schön Klinik SE

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PostedDecember 2020
Business SectorSubscribers Only
StorySubscribers Only
Media Type Web Film
Global Chief Creative Officer A..x S...ll Subscribers Only
Creative Partner M..e R...rs Subscribers Only
Creative Partner Ma....as H....ck Subscribers Only
Managing Partner F....an Be.....rf Subscribers Only
Account Director M....el Sc......yer Subscribers Only
Creative Director P...a Na.....all Subscribers Only
Art Director Jo....es Ko....ch Subscribers Only
Art Director S...h M..nz Subscribers Only
Strategist Al.....dro P....la Subscribers Only
Managing Partner Al.....dro P....la Subscribers Only

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