Delphine GROLL

Launched in 2008, My Little Paris is a media and an e-commerce company with more than 150 employees. Present in five countries (France, UK, Japan, Germany, USA), My Little Paris includes a dozen brands based on engaged communities (My Little Paris, Merci Alfred, My Little Box, Tapage, Gambettes Box, My Little Beauty, Loom, etc.)
My Little Paris brings together a community of more than 4 million people.

Missions :
- Prospection & development of new business activities
- Management of strategic alliances with key clients and partners
- External communication : strategic orientations, development of global campaigns, brand image, key opinion leaders relations

In line with the aufeminin Group’s diversification strategy, Gretel was launched in 2016 as a new e-commerce brand.
Gretel is a healthy snacks box, based on a monthly subscription model.
With 300 million possible combinations per box. Gretel is the 1st box fully personalized in France.
Gretel is owned by aufeminin Group.

Present in 21 countries aufeminin is one of the world leader of editorial and community-based content for women, with brands such as aufeminin, Marmiton, My Little Paris, Merci Alfred, Gretel.

Missions :
- Financial and corporate communication for aufeminin Group, a listed company majority owned by Axel Springer.
- External communication for aufeminin, My Little Paris, Marmiton: media relations, lobbying, public relations, partnerships, communication actions with influencers, CSR, brand marketing.
- Strategic orientations with the CEO (direct manager), brand management and marketing budgets.