Title | Gravity Light |
Brief | Many of us take electric light for granted, but not everyone has access to the power grid. Gravity Light, as its name suggests, is a light entirely powered by gravity. In was launched in November 2016 in Kenya with a roadshow across 50 rural, off grid communities. The tour combined musical performances, a story relay and a night study space powered by gravity lights. Not everyone in the world has access to the power grid. This light, entirely powered by gravity, will bring illumination to areas of the world where it is sorely needed. The light was launched during a roadshow across Kenya. |
Agency | J. Walter Thompson London |
Campaign | Gravity Light |
Advertiser | Shell Global, Gravitylight Foundation |
Brand | Gravity Light |
Posted | November 2017 |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Media Type | Case Study |
Executive Creative Director | L...s P..n Subscribers Only |
Creative Director | ..m O�.....nell Subscribers Only |
Account Planner | O...ia J....on Subscribers Only |
Account Planner | E....or M....lf Subscribers Only |
Agency Producer | L...y K..p Subscribers Only |
Agency Producer | J...s S...ns Subscribers Only |
Agency Producer | L...en P...e Subscribers Only |
Business Director | K...in R....ts Subscribers Only |
Account Manager | J...h W...h Subscribers Only |
Account Manager | R...el C..n Subscribers Only |
Production Company | St.....uck M...a Subscribers Only |
Director | A...an D....on Subscribers Only |
Editor | ..m M...er Subscribers Only |