My work is grounded in one very simple belief: people like interesting things, let's make them some.
It sounds blindingly simple, but that single belief has taken me to some amazing places and allowed me to work with incredible people on some of the biggest and best brands in the world.
My background is truly integrated, having started my career in digital I have subsequently worked in every medium through the line. I am particularly passionate about creating experiences where brands and consumer intersect.
Over the last 15 years, I have led creative teams, small and large, for clients like: American Express, Coca Cola, Diageo (Captain Morgan, Smirnoff), Google, IBM, William Grant & Sons, and Under Armour.