Formerly, Richard held several senior marketing titles at Nike, Inc. In his eleven years, he led Nike's brand communications in Europe, the US, and most recently in the Asia-Pacific Region.
He helped grow the business exponentially in each region. Richard has more than 100 Nike campaigns under his belt, that won over 75 awards, including an Emmy, a gold and several silver and bronze lions. "The Mission", "Freestyle", "Move" and "Nikelab" are just a few examples of projects he was involved in. Richard played a key role in building Nike as a global soccer brand and is the inventor of the Yellow "LiveStrong" Bracelet.
From 2001 to 2006 Richard worked closely with ex-W+K Creative Chief and current Anomaly Partner, Mike Byrne.
Richard was born and raised in Amsterdam. In 2000, he moved to the United States.