2023 The Loeries Award Winners
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Anything for the Taste
AGENCY:
Ogilvy South Africa
BRAND:
KFC
CATEGORY:
TV & Cinema Commercials – Above 90s
AWARD:
Grand Prix
ADVERTISER: KFC
Anything for the Taste
AGENCY:
Ogilvy South Africa
BRAND:
KFC
CATEGORY:
Performance
AWARD:
Craft Gold
ADVERTISER: KFC
Anything for the Taste
AGENCY:
Ogilvy South Africa
BRAND:
KFC
CATEGORY:
Best Use of Licenced Music
AWARD:
Craft Gold
ADVERTISER: KFC
Anything for the Taste
AGENCY:
Ogilvy South Africa
BRAND:
KFC
CATEGORY:
Direction
AWARD:
Craft Gold
ADVERTISER: KFC
Stronger
AGENCY:
TBWA\Hunt\Lascaris Johannesburg
BRAND:
The Riky Rick Foundation
CATEGORY:
Use of Technology
AWARD:
Craft Gold
ADVERTISER: The Riky Rick Foundation
Stronger
AGENCY:
TBWA\Hunt\Lascaris Johannesburg
BRAND:
The Riky Rick Foundation
CATEGORY:
Use of Ai
AWARD:
Campaign Gold
ADVERTISER: The Riky Rick Foundation
Despair No More
AGENCY:
Impact BBDO
BRAND:
Tena
CATEGORY:
Effective Creativity - Previous Winner
AWARD:
Silver
ADVERTISER: Essity
Lollar – The Currency of Corruption
AGENCY:
Leo Burnett Middle East & North Africa
BRAND:
The Lebanese Transparency Association – No Corruption
CATEGORY:
Integrated Campaign
AWARD:
Silver
ADVERTISER: The Lebanese Transparency Association – No Corruption
LI:FE of Confidence
AGENCY:
King James
BRAND:
Sanlam
CATEGORY:
Use of Metaverse, Ar And Vr
AWARD:
Silver
ADVERTISER: Sanlam
Self-Check Out
AGENCY:
Leo Burnett Middle East & North Africa
BRAND:
K-Lynn
CATEGORY:
Web Browser-Based Experience
AWARD:
Silver
ADVERTISER: K-Lynn
Reclaim Your DNA Virtual Museum Experience
AGENCY:
Dentsu South Africa
BRAND:
Trophy Stout
CATEGORY:
Design For Digital
AWARD:
Silver
ADVERTISER: ABinBev
Reclaim Your DNA Virtual Museum Experience
AGENCY:
Dentsu South Africa
BRAND:
ABinBev
CATEGORY:
Web Browser-Based Experience
AWARD:
Silver
ADVERTISER: ABinBev
Eat Chicken For Breakfast
AGENCY:
Ogilvy South Africa
BRAND:
KFC
CATEGORY:
Online Film – Above 30s
AWARD:
Silver
ADVERTISER: KFC
The Sower
AGENCY:
University of Pretoria
BRAND:
N/A
CATEGORY:
Film - Online Film, Short Film & Music Videos
AWARD:
Silver
ADVERTISER: N/A, 0
The Tale of Logan Ninefingers
AGENCY:
University of Pretoria
BRAND:
N/A
CATEGORY:
Student - Motion Graphic Design
AWARD:
Silver
ADVERTISER: N/A, 0
Lollar – The Currency of Corruption
AGENCY:
Leo Burnett Middle East & North Africa
BRAND:
The Lebanese Transparency Association – No Corruption
CATEGORY:
Design Mixed-Media Campaign
AWARD:
Bronze
ADVERTISER: The Lebanese Transparency Association – No Corruption
Wall Street Balls
AGENCY:
FP7/DXB - McCann Worldgroup
BRAND:
Testicular Cancer Society
CATEGORY:
Social Media Campaign
AWARD:
Bronze
ADVERTISER: Testicular Cancer Society
Play Before You Stay
AGENCY:
King James
BRAND:
Wesgro
CATEGORY:
Single Medium Element
AWARD:
Bronze
ADVERTISER: Wesgro
Play Before You Stay
AGENCY:
King James
BRAND:
Wesgro
CATEGORY:
Games & Gamification
AWARD:
Bronze
ADVERTISER: Wesgro
Cinema Crunch Hack (Board)
AGENCY:
Impact BBDO
BRAND:
Lay's
CATEGORY:
Digital Applications, Games & Interactive Tools
AWARD:
Bronze
ADVERTISER: PepsiCo Inc.
