2022 AME Awards (Advertising Marketing Effectiveness ) - New York Festivals Award Winners

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2022 The New York Festivals - Silver - Travel & Tourism
Products & Services

Do Something New, New Zealand ft. Madeleine Sami and Jackie van Beek

AGENCY: Special Group
BRAND: Tourism New Zealand
CATEGORY: Travel & Tourism
AWARD: Silver
ADVERTISER: Tourism New Zealand

2022 The New York Festivals - Silver - Purpose Driven
Creativity for Positive Impact

Welcome to McClassroom

AGENCY: Leo Burnett Group Manila
BRAND: McDonald's
CATEGORY: Purpose Driven
AWARD: Silver
ADVERTISER: McDonald's

2022 The New York Festivals - Silver - Low Budget ($100,000 USD)
Best Use of Discipline

Welcome to McClassroom

AGENCY: Leo Burnett Group Manila
BRAND: McDonald's
CATEGORY: Low Budget ($100,000 USD)
AWARD: Silver
ADVERTISER: McDonald's

2022 The New York Festivals - Silver - Automotive/Vehicles
Products & Services

Names

AGENCY: Team One
BRAND: Lexus
CATEGORY: Automotive/Vehicles
AWARD: Silver
ADVERTISER: Lexus

2022 The New York Festivals - Silver - Civic / Social Education
Creativity for Positive Impact

Hard Calls Save Lives

AGENCY: AMV BBDO
BRAND: Crimestoppers UK
CATEGORY: Civic / Social Education
AWARD: Silver
ADVERTISER: Crimestoppers UK

2022 The New York Festivals - Silver - Pet Care & Health Products
Products & Services

Hope Reef (Case Film)

AGENCY: AMV BBDO
BRAND: Sheba
CATEGORY: Pet Care & Health Products
AWARD: Silver
ADVERTISER: Mars, Inc.

2022 The New York Festivals - Silver - Environment and Sustainability
Creativity for Positive Impact

Hope Reef (Case Film)

AGENCY: AMV BBDO
BRAND: Sheba
CATEGORY: Environment and Sustainability
AWARD: Silver
ADVERTISER: Mars, Inc.

2022 The New York Festivals - Silver - Fashion
Products & Services

Green Screen Shirt

AGENCY: Zulu Alpha Kilo
BRAND: Harry Rosen
CATEGORY: Fashion
AWARD: Silver
ADVERTISER: Harry Rosen

2022 The New York Festivals - Silver - Augmented Reality/Virtual Reality/Mixed Reality
Best Use of Discipline

SingleCut Notes IPA

AGENCY: Zulu Alpha Kilo
BRAND: SingleCut Beersmiths
CATEGORY: Augmented Reality/Virtual Reality/Mixed Reality
AWARD: Silver
ADVERTISER: SingleCut Beersmiths

2022 The New York Festivals - Silver - Beverages
Products & Services

SingleCut Notes IPA

AGENCY: Zulu Alpha Kilo
BRAND: SingleCut Beersmiths
CATEGORY: Beverages
AWARD: Silver
ADVERTISER: SingleCut Beersmiths

2022 The New York Festivals - Silver - Health & Wellness
Products & Services

The Invisible Opponent

AGENCY: AMV BBDO
BRAND: CALM
CATEGORY: Health & Wellness
AWARD: Silver
ADVERTISER: Campaign Against Living Miserably (CALM)

2022 The New York Festivals - Silver - TV & Cinema
Best Use of Medium

The Invisible Opponent

AGENCY: AMV BBDO
BRAND: CALM
CATEGORY: TV & Cinema
AWARD: Silver
ADVERTISER: Campaign Against Living Miserably (CALM)

2022 The New York Festivals - Silver - Promotion of Health & Human Services
Creativity for Positive Impact

The Invisible Opponent

AGENCY: AMV BBDO
BRAND: CALM
CATEGORY: Promotion of Health & Human Services
AWARD: Silver
ADVERTISER: Campaign Against Living Miserably (CALM)

2022 The New York Festivals - Silver - Health & Wellness
Products & Services

Grown-ups problems

AGENCY: McCann Canada
BRAND: Kids Help Phone
CATEGORY: Health & Wellness
AWARD: Silver
ADVERTISER: Kids Help Phone

2022 The New York Festivals - Silver - Socially Conscious Content
Creativity for Positive Impact

The Micropedia of Microaggressions (134s)

AGENCY: Zulu Alpha Kilo
BRAND: Black Business and Professional Association, et al.
CATEGORY: Socially Conscious Content
AWARD: Silver
ADVERTISER: Black Business and Professional Association, et al.

2022 The New York Festivals - Silver - Activation & Engagement
Best Use of Medium

Lonesome Hotel

AGENCY: Inspire Advertising
BRAND: Hondao Senior Citizen's Welfare Foundation
CATEGORY: Activation & Engagement
AWARD: Silver
ADVERTISER: Hondao Senior Citizen's Welfare Foundation

2022 The New York Festivals - Silver - Philanthropic appeals
Creativity for Positive Impact

The Donation Plate

BRAND: Mohammed bin Rashid Al Maktoum Global Initiatives
CATEGORY: Philanthropic appeals
AWARD: Silver
ADVERTISER: Mohammed bin Rashid Al Maktoum Global Initiatives

2022 The New York Festivals - Silver - Guerrilla
Best Use of Medium

The Donation Plate

BRAND: Mohammed bin Rashid Al Maktoum Global Initiatives
CATEGORY: Guerrilla
AWARD: Silver
ADVERTISER: Mohammed bin Rashid Al Maktoum Global Initiatives

2022 The New York Festivals - Silver - Public Relations Strategy [NEW]
Best Use of Discipline

The Warm Winter Livestream

BRAND: UAE Government Media Office
CATEGORY: Public Relations Strategy [NEW]
AWARD: Silver
ADVERTISER: The UAE Government Media Office

2022 The New York Festivals - Silver - Activation & Engagement
Best Use of Medium

The Warm Winter Livestream

BRAND: UAE Government Media Office
CATEGORY: Activation & Engagement
AWARD: Silver
ADVERTISER: The UAE Government Media Office