AGENCY:
Wieden + Kennedy
BRAND:
Old Spice
CATEGORY:
Cosmetics & beauty
AWARD:
Silver Lion
ADVERTISER: Procter & Gamble
AGENCY:
BBH New York
BRAND:
Chrome
CATEGORY:
Games
AWARD:
Silver Lion
ADVERTISER: Google
AGENCY:
BSUR Amsterdam
BRAND:
MINI Countryman
CATEGORY:
Special Effects & Computer Graphics
AWARD:
Silver Lion
ADVERTISER: BMW
AGENCY:
Buzzman
BRAND:
Tipp-ex
CATEGORY:
Best consumer engagement
AWARD:
Silver Lion
ADVERTISER: Bic
AGENCY:
84.Paris
BRAND:
Monet 2010
CATEGORY:
Travel, entertainment & leisure
AWARD:
Silver Lion
ADVERTISER: Galeries Nationales du Grand Palais
AGENCY:
DDB Paris
BRAND:
Greenpeace
CATEGORY:
Charities, public health & safety, public awareness messages
AWARD:
Silver Lion
ADVERTISER: Greenpeace
AGENCY:
Saatchi & Saatchi
BRAND:
Prop 8
CATEGORY:
Internet film
AWARD:
Silver Lion
ADVERTISER: California Renewal
AGENCY:
Ogilvy Argentina
BRAND:
46664/Coca-Cola
CATEGORY:
Best consumer engagement
AWARD:
Silver Lion
ADVERTISER: Coca-Cola Company
AGENCY:
Dentsu Inc.
BRAND:
Kyushu Railway
CATEGORY:
Travel, entertainment & leisure
AWARD:
Silver Lion
ADVERTISER: Kyushu Railway Company
AGENCY:
Dentsu Inc.
BRAND:
Kyushu Railway
CATEGORY:
Best use of special events and stunt/live advertising
AWARD:
Silver Lion
ADVERTISER: Kyushu Railway Company
AGENCY:
HAPPY SOLDIERS
BRAND:
Pacific Brands
CATEGORY:
Best use of integrated media
AWARD:
Silver Lion
ADVERTISER: Pacific Brands
AGENCY:
Jung von Matt/365
BRAND:
ISFHR
CATEGORY:
Best use of audio
AWARD:
Silver Lion
ADVERTISER: International Society for Human Rights
AGENCY:
Mindshare Turkey
BRAND:
Mindshare
CATEGORY:
Best use of special events and stunt/live advertising
AWARD:
Silver Lion
ADVERTISER: MindShare
AGENCY:
Maxus India
BRAND:
Tata Sky
CATEGORY:
Commercial public services incl. healthcare & medical
AWARD:
Silver Lion
ADVERTISER: Tata Sky Ltd.
AGENCY:
Initiative Media GmbH
BRAND:
Grippostad C Flu Medicine
CATEGORY:
Best use of ambient media: large scale
AWARD:
Silver Lion
ADVERTISER: Stada
AGENCY:
Initiative Media
BRAND:
Burger King
CATEGORY:
Best localised campaign
AWARD:
Silver Lion
ADVERTISER: Burger King
AGENCY:
BBDO Canada
BRAND:
Cara Operations
CATEGORY:
Retail and e-commerce, incl. restaurants
AWARD:
Silver Lion
ADVERTISER: Cara Operations
AGENCY:
PHD
BRAND:
Vitasoy - Soy Drinks
CATEGORY:
Best consumer engagement
AWARD:
Silver Lion
ADVERTISER: Vitasoy International Holdings
AGENCY:
Havas Sports & Entertainment
BRAND:
Mars
CATEGORY:
Best use of branded content
AWARD:
Silver Lion
ADVERTISER: Mars, Inc.
AGENCY:
Initiative Media Hungary
BRAND:
Soproni Perfect Draught
CATEGORY:
Best use of outdoor
AWARD:
Silver Lion
ADVERTISER: Heineken