Rudell Appigadu

Associate Creative Director at Edelman

Abu Dhabi, United Arab Emirates

About me

A versatile creative thinker, storyteller, designer and maker.
I am a serial collaborator that believes in shared ideas that earns people's attention, connects them to brands and drives action. I have 14 years experience in both in-house and agency environments, working across different sectors, markets and global clients. Starting my career in South Africa in brand and graphic design before switching to Art direction and eventually moving to Abu Dhabi as an Associate Creative Director at Edelman Middle East.

Serviced Clients:
Volvo / Shell / DP World / Bacardi / Mazars / KFC / PwC / Barclays / Nestle brands / Unilever brands / PayPal / Mubadala / Nissan / C&A / Telkom / Samsung / Women Deliver / Booking.com / Mitsubishi Power / NEOM / Sanofi / Standard Bank / GE / Saudi Space Commission / DXI / COP28 / United Nations

Skills

Talent you might be interested in

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Positions

Associate Creative Director

Edelman middle East

United Arab Emirates

October 2021 - Present (3 years 2 months)

Description

ACD servicing clients in the Middle East and EMEA. Using creativity to solve complex briefs with integrated and collaborative teams. Working with cross-market and specialist teams to develop creative solutions for global clients. Day-to-day working with art directors, designers, and writers to gather insights, find inspiration, bounce ideas, build moodboards, and execute concepts. Delivering conceptual and executed ideas for paid, owned, and earned media on both digital and print.

Creative Content Director

Edelman, MEA

United Arab Emirates

January 2021 - June 2022 (1 year 5 months)

Description

As Head of Creative Content my role was to lead and oversee the creative production team including video editors, producers, photographers, designers, writers and motion graphic specialists across Middle East and Africa. Creating digital first content, experience design, brand identity development and paid media ads.

Senior Creative - Art

Edelman Africa

South Africa

April 2016 - December 2020 (4 years 8 months)

Description

Delivering visual communications solutions for various clients in Africa. Specialising in Art Direction, video editing, Visual Identity design, Communications Design, etc