Alfonso Pacheco

Alfonso Pacheco

Creative Director at Proximity BBDO
Bogotá, Colombia

About me

I am a bilingual Creative Director, with five years of experience working with renowned advertising agencies and a master's degree in strategy and creative direction. As a child I used to tell stories so I wouldn't get scolded, as a grown-up I have done it to connect brands such as Procter & Gamble, WWF, Enel, McDonald's, Nestlé, Renault and many more, with people. I am characterized by my desire to make every brief a good campaign and to bring something good to the world with every idea. I have experience in 360 campaigns for B2C, B2B and B2G and a high level of English.

Agencies: Leo Burnett, Saatchi & Saatchi, Publicis Colombia, Proximity BBDO.

Brands: McDonald's, WWF, Alpina, Oreo, Nestlé, Procter & Gamble, Renault, Enel, Siigo (Colombia), Contífico (Ecuador), Memory (Uruguay); Nivea, Seguros Bolívar, Sodimac, Ésika, peiGO (Ecuador).

Languages
  • Spanish - Native
  • English - Pro
  • Portuguese - Basic

Positions

Director creativo
Bogotá, Colombia
July 2023 - Present (1 year)
Senior Copywriter
Bogotá, Colombia
2022 - 2023 (1 year)

Education

Social Communications

July 2014 - September 2019 (5 years 2 months)

Master in creative and strategic direction

Other professional activities

PHNX 2023

Awards Jury Member

PHNX 2024

Awards Jury Member

Similar Talent

Christian Vouhé
Creative Director
Publicis Conseil, Paris
Ghislain de Villoutreys
Creative director
Wunderman Thompson
Hakim BERBOUR
Creative Director
icekim.com
Emiliano Trierveiler
Creative Director
72andSunny
Tom Berth
Creative Director
Publicis Brussels
Alexis Benoit
Creative Director
Ogilvy Paris
Asif Amin Tibet Baqual
Creative Director
BlackSheep.Works
Philippe Lesesvre
Creative Director
THE GOOD COMPANY

Create a free Talent profile and become a member of AdForum

Get Started