Martin is Global Creative Director at Lindex, a leading Swedish fashion brand since 1954.
He has +20 years of experience in the marketing industry and is one of just a handful of Creative Directors that have successfully worked and won +500 international awards including two Grand Prix in Cannes Lions.
Martin has worked on a senior level with global brands such as Carlsberg, Pepsico, Volvo Cars, adidas, Nike, LG, Google, Pride Festival, Norwegian, LinkedIn, E.ON, IKEA, Audi, MTV, Volkswagen, Save the Children, Activision, Bowers & Wilkins, Göteborg Film Festival and many more. He has served as juror at international award shows like D&AD (president), Cannes Lions (twice), Webby Awards, The One Show, The New York Festivals, LIAA (president) and Clio.
Before that, he was Chief Creative Officer at Stendahls, co-founder and creative partner at M&C Saatchi Stockholm and Executive Creative Director at Åkestam Holst, Ad Age International Small Agency of the Year 2012.
Previously he has held similar positions at 180 Amsterdam working with the adidas account, co-founding AKQA Amsterdam working with Nike Football and he was at Forsman & Bodenfors were he helped transform the agency into a distinguished digital agency that was ranked #3 Interactive Agency in the world by The Gunn Report in 2007.
He is also a Webby International Ambassador and regularly teaches at Berghs School of Communication, Hyper Island, Miami Ad School and School of Business, Economics and Law.