Hello! I'm a Senior Experience Designer at AKQA, where I reimagine digital products, services and experiences. I revel in exploring opportunities for design to play a meaningful role in creating a better future for the world.
I've spent my 8 year career working alongside studios in Dubai, Copenhagen, Amsterdam, Cairo and London on solving a range of challenges - from concept to delivery - across the mobility, hospitality, travel, arts, culture and real estate industries. Prior to joining AKQA, I was an integral part of the Visitor Experience Integration stream at Expo 2020 Dubai. I hold a Master of Science in Automotive and Motorsport Engineering from Brunel University London.
My well mapped approach includes a strong focus on research and visual design that is both solutions-oriented and human-centric in nature.