Nina Kurn Interview(s)
PHNX Jury Interview 2024
Why did you think it was important to join the PHNX jury this year?
Driving positive change through creativity has never been more important than now and here,
I think PHNX has a key role to play. Especially thanks to PHNX's inclusive approach in judging and global reach.
I think PHNX has a key role to play. Especially thanks to PHNX's inclusive approach in judging and global reach.
What do you think of our hybrid jury, featuring creatives but also strategists, clients and people from all corners of the industry?
A great advantage. All the different perspectives open up a broader universe.
What do you think of the idea of free entry until the shortlist stage?
This benefits the smaller, independent agencies that otherwise wouldn't afford to send in their work. So hopefully, this also brings a broader range of work into the light.
How would you define the perfect PHNX Awards winner?
Work that adds value to anyone who sees it.
What is having the biggest impact on creative trends at the moment?
The state of the world and all the insecurity due to war, cost of living, and our struggle for a sustainable and just world.
Who would you nominate as your two or three “creatives of the year”?
Hard to tell, there are so many talented people out there. I would like to lift the amazing minds of Bianca Guimaraes, Executive Creative Director, Mishief and Johan Pihl, ECD / CINO & Co-founder @ Doconomy
.