Jason Pampell Publications

This week, influencer marketing agency HireInfluence added new digital, audio and augmented reality offerings to help brands grow beyond social media. These investments are especially relevant for brands looking to get into the Super Bowl conversation, said Chris Jacks, director of growth strategy at HireInfluence.

DesignRush interview with influencer marketing expert at HireInfluence, Chris Jacks, explores the transformative role of influencers in shaping brand strategies. Highlighting TikTok marketing strategies, he notes the effectiveness of long-term influencer partnerships, how short-form videos prioritize authenticity and creativity, and how to leverage emerging technologies like AI.

Chris Jacks, our Director of Growth Strategy, was featured in Inc. Magazine sharing insights on the hottest influencer marketing trend of 2024: harnessing your superfans. According to Chris, “UGC is at the forefront of creator marketing.”