Alvaro Bruch

Group Creative Director at MediaBrands Content Studio

Singapore, Singapore

About me

Hi, I'm Alvaro. With over 12 years of experience in the industry, I've had the opportunity to work on regional and global campaigns for some of the world's most recognised brands, including Google, Samsung, Land Rover, Converse, and Audi. Along the way, my team and I have been fortunate enough to win dozens of global awards, including One Show, Eurobest, AdStars, Spikes, and MMA. Originally from Brazil, I have had the pleasure of working in different regions, gaining valuable insights and experiences that have helped shape my creative vision. Currently, I serve as the Group Creative Director for IPG MediaBrands Content Studio.

?‍⚖️ Creative awards judge ?‍⚖️
AdStars, One Show Portfolio Night, Creative Circle

? Awards won ?
One Show, EuroBest, AdStars, Gong, Spikes, MMA, and others.

My Work

SEE ALL WORK

Insta-Highlights

BRAND:

Google Thailand

AGENCY:

Toaster

Positions

Group Creative Director

Mediabrands Content Studio

Singapore

2023 - Present (1 year 10 months)

Head of Creative, APAC

capital.com

Singapore

2021 - 2023 (2 years)

Description

As the Head of Creative for Capital.com in the APAC region, I have the privilege of leading a talented team of designers, motion designers, and copywriters to conceptualise, strategise, and art direct all campaigns in the region. From print ads to programmatic and contextual ads, brand ads, and more, we strive to create compelling campaigns that engage our target audience.
Working closely with top management, including our global CMO, Head of Campaigns, Head of Dealing, and CEO, I ensure that our creative vision and strategic thinking are executed flawlessly.

Digital Creative Lead

Y&R Singapore

Singapore, Singapore

2015 - 2018 (3 years)

Description

As Y&R's Digital and Creative Lead, I oversaw digital projects for M1, Caltex, and SilkAir, and led M1 Telecommunications as Creative Lead. My leadership won regional creative pitches for SilkAir and M1's website refresh. I conceptualized award-winning digital solutions and mentored junior creative staff.

Interactive Art Director @ SamsungInteractive

Cheil Communications

Singapore, Singapore

2012 - 2015 (3 years)

Description

As an Interactive Art Director, I've designed projects for clients such as Samsung, SingTel, and Audi. I specialize in creating immersive interactive experiences, mobile-ready designs, campaigns, motion graphics, and brand identities.