Pony Malta - "Usernames against Bullying"

MullenLowe SSP3 Colombia

MullenLowe SSP3 Colombia Bogotá, Colombia

Awards

4262

This ad is part of the ACT Responsible Collection

Brand: Pony Malta
Country: Colombia

Advertiser: AB Inbev

Title	Usernames against Bullying
Brief	On the 29th of August, The International Gamer Day, Pony Malta, one of the most popular drinks amongst teens in Colombia, decided to create an online initiative to fight this issue: USERNAMES AGAINST BULLYING, a movement that invited gamers from all of Latin America and the world to change their video game usernames for a message against bullying.
Agency	MullenLowe SSP3 Colombia
Campaign	Usernames contra el Bullying
Advertiser	AB Inbev
Brand	Pony Malta
Want to see all the credits ? this content is for subscribers only Subscribe and get unlimited access. Be inspired by the best creative work from around the world. Subscribe Already a Subscriber ? Log In
Posted	January 2021
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Digital
Chief Executive Officer (CEO)	Fr.....co S...er Subscribers Only
Chief Creative Officer	C...os A...es Ro.....ez M...oy Subscribers Only
Chief Operating Officer (COO)	J..n P...o G...ía Subscribers Only
CIO	C...lo P...as Subscribers Only
Creative Director	Ju......los C....ño B..n Subscribers Only
Creative Director	C...lo L....ño S....va Subscribers Only
Creative Director	J...e P...o Subscribers Only
Creative Director	Gu.....mo Si.....ue Subscribers Only
Account Director	F....na M...i Subscribers Only
Copywriter	D...lo Go....lez Subscribers Only
Art Director	R...r Go....lez Subscribers Only
Editor	Jo....an B....var Subscribers Only
Animation/3D	J..n C...lo Co.....as Subscribers Only
Animation/3D	A...és T...es Subscribers Only
Production Company Producer	D...o C..o Subscribers Only
Marketing Director	J..n A...so T...es Subscribers Only
Brand Manager	N....ia T...es Subscribers Only
Director	R....do Ro.....ez Subscribers Only
Editor	D...el Gu.....rez Subscribers Only
Executive Producer	F...to T...as Subscribers Only
Sound Director	A...és M....ña Subscribers Only
Sound Editor	D...o C....res Subscribers Only