My Latest Work
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About me
Based in Montreal, Mélissa Charland is an award-winning Creative Director - with an art direction background. With almost 15 years of experience, she has helped develop impactful campaigns for a wide range of brands and non-profit causes like Volkswagen, McDonald’s, Mira and YWCA. She believes in the power of creativity to challenge the status quo.
Languages
- French - Native
- English - Pro
My Work
SEE ALL WORKCancelled
- BRAND:
- Mira Service Dog
- AGENCY:
- Publicis Canada
Deforestation
- BRAND:
- RSEQ/De Facto
- AGENCY:
- Publicis Montreal
Biodiversity
- BRAND:
- RSEQ/De Facto
- AGENCY:
- Publicis Montreal
Walkers
- BRAND:
- MIRA Foundation
- AGENCY:
- Publicis Canada
Canes
- BRAND:
- MIRA Foundation
- AGENCY:
- Publicis Canada
Prothesis
- BRAND:
- MIRA Foundation
- AGENCY:
- Publicis Canada
The Crawler
- BRAND:
- MIRA Foundation
- AGENCY:
- Publicis Canada
Don’t Get Bought Off
- BRAND:
- YWCA
- AGENCY:
- DDB Montreal
Positions
Associate Creative Director / Art Director
Montreal, Canada
May 2019 - Present (5 years 4 months)
Clients: Arterra, BINAM, De Facto (anti-smoking NGO), Ferrero, Mira (Service Dogs NGO), Shreddies, Similac, UQAM (university).
Cancelled
- BRAND:
- Mira Service Dog
- AGENCY:
- Publicis Canada
Walkers
- BRAND:
- MIRA Foundation
- AGENCY:
- Publicis Canada
Canes
- BRAND:
- MIRA Foundation
- AGENCY:
- Publicis Canada
Prothesis
- BRAND:
- MIRA Foundation
- AGENCY:
- Publicis Canada
The Crawler
- BRAND:
- MIRA Foundation
- AGENCY:
- Publicis Canada
Associate Creative Director - Senior Art Director
Montréal, Canada
2015 - May 2019 (4 years 4 months)
Associate Creative Director - Senior Art Director Apr 2019 – May 2019
Clients: McDonald's, Volkswagen, CPA, Dairy Farmers of Canada (DFC), Y des Femmes, Zoo Ecomuseum, DESSCM, Breyers, Belron, Clémentines du Maroc, Crime stoppers
Senior Art Director Jul 2018 – Apr 2019
Art Director Sep 2015 – Jun 2018
Clients: McDonald's, Volkswagen, CPA, Dairy Farmers of Canada (DFC), Y des Femmes, Zoo Ecomuseum, DESSCM, Breyers, Belron, Clémentines du Maroc, Crime stoppers
Senior Art Director Jul 2018 – Apr 2019
Art Director Sep 2015 – Jun 2018
Don’t Get Bought Off
- BRAND:
- YWCA
- AGENCY:
- DDB Montreal
Colour can change everything 3
- BRAND:
- Volkswagen Jetta
- AGENCY:
- DDB Montreal
Colour can change everything 2
- BRAND:
- Volkswagen Jetta
- AGENCY:
- DDB Montreal
Colour can change everything 1
- BRAND:
- Volkswagen Jetta
- AGENCY:
- DDB Montreal
Freelance Art Director
Freelance
United Kingdom
2013 - 2015 (2 years)
London, United Kingdom and Montreal, Canada
- Art Direction, Conception and Graphic Design
- Project Management/Coordination
- Set Designer (video)
Ad Agencies: DDB (McDonald's), Fold7 (Carlsberg), MRM/McCann London (Cisco, Microsoft, Lebara), Cossette (Aeroplan, Viarail), BBDO (Pepsi), TBWA (Nissan, Camoplast, Investissement Québec), Creatives Switzerland (Easyjet), Terrain Marketing (Cora, Yuzu Sushi, BSDQ), CART1ER (Ordre des Infirmières et Infirmiers du Québec), Avant-Garde Solutions (Guru and Igloofest).
Direct clients: TVA group, TV5, Agency MC Music, Shed, DTO Films, Agnus Dei, independant filmmakers.
- Art Direction, Conception and Graphic Design
- Project Management/Coordination
- Set Designer (video)
Ad Agencies: DDB (McDonald's), Fold7 (Carlsberg), MRM/McCann London (Cisco, Microsoft, Lebara), Cossette (Aeroplan, Viarail), BBDO (Pepsi), TBWA (Nissan, Camoplast, Investissement Québec), Creatives Switzerland (Easyjet), Terrain Marketing (Cora, Yuzu Sushi, BSDQ), CART1ER (Ordre des Infirmières et Infirmiers du Québec), Avant-Garde Solutions (Guru and Igloofest).
Direct clients: TVA group, TV5, Agency MC Music, Shed, DTO Films, Agnus Dei, independant filmmakers.
Junior Art Director
Brad
Canada
2013 (1 year)
Brands: Lego, AbbVie, Aliments du Québec, Télé-Québec.
Junior Art Director Apr 2012 – May 2013
Brands: Canadian Cancer Society,Club Med, Infopresse, Bonisoir,
Quebec Firefighters Foundation, Barreau du Québec, Portes et fenêtres Verdun, Techniseal, Hachette Canada, Germain Larivière.
Account Coordinator Aug 2010 – Apr 2012
Brands: Club Med, Ministry of Health and Social Services (Government of Quebec), Harley-Davidson, Bahlsen.
Brands: Canadian Cancer Society,Club Med, Infopresse, Bonisoir,
Quebec Firefighters Foundation, Barreau du Québec, Portes et fenêtres Verdun, Techniseal, Hachette Canada, Germain Larivière.
Account Coordinator Aug 2010 – Apr 2012
Brands: Club Med, Ministry of Health and Social Services (Government of Quebec), Harley-Davidson, Bahlsen.
Education
Other professional activities
AOI World Illustration Awards
Awards Jury Member
January 2020 - Present (4 years 8 months)
Judging the "Advertising" category
Idéa Awards
Awards Jury Member
January 2020 - Present (4 years 8 months)
Judging all the advertising related categories. Awards show in Quebec, Canada.
PHNX Tribute 2020
Awards Jury Member
PHNX 2021
Awards Jury Member
PHNX 2024
Awards Jury Member
