Eran Nir

Eran is an independent Creative Marketing Expert who specializes in end-to-end marketing and advertising solutions in the realms of digital, brand and customer experience, and creative performance.
In his most recent role, he was the VP Digital Creative Director of BYL Group also founder of 'Rooftop,' an in-house digital department specializing in creative performance advertising, content, influencers, creators, Tiktok, and more.
Eran commenced his career in 2006 as an Art Director at GRAY TLV, and within just 5 years, Forbes magazine recognized him as one of the top 45 advertisers in Israel. In 2012, Eran achieved the #1 ranking in Israel and #100 worldwide by PIAF, following his success in securing 5 Golden Lions, a Titanium finalist, a D&AD award, a special recognition from the United Nations, and Saatchi & Saatchi's 'Idea of the Year' accolade for his groundbreaking project, The Blood Relations- a mutual blood donation bank for Israelis and Palestinians that played a significant role in shaping Eran's career.
After almost a decade at Saatchi & Saatchi, Eran was recruited as the CCO of GITAM BBDO, during his tenure, the agency led innovative and pioneering campaigns, resulting in 2 Cannes Lions Festival finalists and 3 Gold Awards at the Golden Drum Festival.
In the past 4 years, Eran has concentrated on creative performance - he assembled the creative team at DataRails, a leading global B2B startup developing FP&A solutions for CFOs, which has been recognized as one of Israel's most promising startups. Before that, he founded the 'Factory' within McCann TLV, an in-house department that merges creative, design with media and data capabilities to enhance business outcomes for its clients.
Throughout his career, Eran has worked with global and Israeli clients as: Unilever, Oreo, Milka, P&G, BMW, Ford, Mazda, Audi, Seat, Nissan, Orange, Carlsberg, SodaStream, L'Oreal, Estée Lauder, Hapoalim Bank, Leumi Bank, Tnuva, Osem, Strauss Group, Partner, Shufersal, Cellcom, Bezeq, El Al, and many others.
Eran has garnered numerous international accolades from prestigious awards as: 6 Cannes Lions, D&AD, Clio, One Show, New York Festivals, Golden Drum Grand Prix, Effie, Fab Grand Prix, Epica, Cresta, and many more.
As a member of the Int.Academy of Digital Arts and Sciences, Eran actively participates as a grand jury member for the Webby and Anthem awards and also judged several renowned ad festivals such as Eurobest, New York Festivals, Lisbon International Advertising Festival, Serbian Cactus Festival, and AdForum's PHNX and the One Show.