My approach was to craft a series of films that celebrate football and the collective experience of betting with 'Combipartido' . Focusing on the building anticipation for the Euro 2024 tournament whilst drawing inspiration from football sport brand ads, focusing on the passion and camaraderie of supporters, resonating with football fans. The films capture four spirited hero fans initiating their own impromptu kick-about matches in public spaces, seamlessly transitioning between football action and reactions from ecstatic football fans.
CLIENT | Betfair, International
AGENCY | Native, London
AGENCY PRODUCER | Laurence Glover
AGENCY CREATIVE | Aiden Roworth
PRODUCTION Co | Glover Films
DIRECTOR | Martin Swift
DOP | Tony May
1ST AD | Jorge Dolz
CAST & FOOTBALL TALENT | Felipe Hodgson, Francesc Munoz, Malouf Noormohamed, Godbless Osigho, Anna Rodriguez, Lisus Perez
LOCAL PRODUCER | Peter Connor, Barcelona
LINE PRODUCER | Regina Khanipova, Herman Maingast
ART DEPARTMENT | @AleCami
WARDROBE STYLIST | Sofia Marino, Judith Rodriguez
EDITOR | Nick McCahearty
MUSIC | Michael Powell
SOUND FX | Forever Audio
POST PRODUCTION | Pickled Post
CLIENT | Betfair, International
AGENCY | Native, London
AGENCY PRODUCER | Laurence Glover
AGENCY CREATIVE | Aiden Roworth
PRODUCTION Co | Glover Films
DIRECTOR | Martin Swift
DOP | Tony May
1ST AD | Jorge Dolz
CAST & FOOTBALL TALENT | Felipe Hodgson, Francesc Munoz, Malouf Noormohamed, Godbless Osigho, Anna Rodriguez, Lisus Perez
LOCAL PRODUCER | Peter Connor, Barcelona
LINE PRODUCER | Regina Khanipova, Herman Maingast
ART DEPARTMENT | @AleCami
WARDROBE STYLIST | Sofia Marino, Judith Rodriguez
EDITOR | Nick McCahearty
MUSIC | Michael Powell
SOUND FX | Forever Audio
POST PRODUCTION | Pickled Post
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