Europride - "The voice of change"

Åkestam Holst /NoA

Åkestam Holst /NoA Stockholm, Sweden

5114

Title	The voice of change
Brief	The Voice of Change is an innovative radio spot recorded over seven months. It follows a transgender person’s journey from female to male, solely via the sound of his voice. For every shot of testosterone, Alex made a new voice recording. The recordings were then combined into a message of tolerance for EuroPride 2018.
Agency	Åkestam Holst /NoA
Campaign	The Voice Of Change
Advertiser	Europride
Brand	Europride
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Posted	February 2018
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Case Study
Length	85 seconds
Production Company	Fl.....na L....on Subscribers Only
Creative Director	M...us Ja.....on Subscribers Only
Copywriter	St.....ie M...di Subscribers Only
Art Director	..a Wa....rk Subscribers Only
Production Company Producer	D...el K....en Subscribers Only
Production Company Producer	Ka....na K....en Subscribers Only
Production Company Producer	O..e E...n Subscribers Only
Account Planner	K..l Wi....öm Subscribers Only
Account Manager	Mi....la Wi....er Subscribers Only
PR	..a P....on Subscribers Only