| Title | Sports Vs. Bullying (en) |
| Brief | 3 professional boxers dropped their own names and entered the ring with the names that many bullied children hear every day. They competed as “Fat Shit” Vélez, “Fucking Nerd” Rodríguez and “The Slag” Gutiérrez.Because no insult can hide the greatness we carry inside. |
| Agency | McCann Spain |
| Campaign | Sport vs Bullying |
| Advertiser | Fundación Jero García |
| Brand | Fundación Jero García |
| Posted | February 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Web Film |
| Chief Creative Officer | M...ca M..o Subscribers Only |
| Executive Creative Director | R...el Ma....nez Subscribers Only |
| Executive Creative Director | ..n L...n Subscribers Only |
| Copywriter | ..n L...n Subscribers Only |
| Copywriter | R...el Ma....ez Subscribers Only |
| Copywriter | Fe....do M....ro Go....lez Subscribers Only |
| Art Director | B...a D...o Subscribers Only |
| Art Director | R....go Fe.....dez Subscribers Only |
| Photographer | J...e B...a Subscribers Only |
| Production Company | T....ro Subscribers Only |
| Director | N...o Cl....te Subscribers Only |
| Production Company Producer | S..a Fe.....dez Subscribers Only |
| Production Company Producer | L...a I...ñez Subscribers Only |
| Production Company Producer | ..a G...ez Subscribers Only |
| Agency Producer | Me....es G...ía Subscribers Only |
More Work
SEE ALLIs it Called Soccer or Football?
- BRAND:
- Frito-Lay, Inc.
- AGENCY:
- Great Guns
Sport vs Bullying
- BRAND:
- Fundación Jero García
- AGENCY:
- McCann Spain