As Managing Director of Actweb digital agency since 2012, lead and give strategic directions to the key accounts projects, especially in the watch and luxury industry, helping brands to build, control and improve efficient online strategies.
Managing up to 25 people.
Main accounts:
Watch & luxury industry: Breguet, Blancpain, Jaquet Droz, Harry Winston, Tissot.
Corporate: Steelcase, Crédit Mutuel - CIC, Air France, Saint-Gobain, Virgin Mega, Chanel.
E-commerce: Guy Degrenne, Aroma Zone, Ekyog, Tennis Pro, Zapa.
Taught at ISEG School which is a Master degree and MBA institute, offering a wide range of masters in the areas of marketing, communication and business.
Courses :
«The impact of social networks for brands»
«Successful acquisition and retention online strategies»
In 2010, Wecom joined Actweb (actweb.fr), a global digital communication agency, as its e-commerce dedicated section. I became associate, in charge of business development.
Consulted by Casal Sport, a sporting goods retailer, to lead an online competitiveness audit, provide a draft of specifications, and set up an e-marketing launching strategy upstream from a five e-commerce websites project.
Attached to the IT, Internet & Domain Names department, assisted companies to unfold an efficient online intellectual property strategy, from online monitoring and investigations to disputes and agreements management.