Title | FAQ YOU - An educational Revolution |
Brief | Sex education in Germany is very outdated. It is also dependent on a bureaucracy that makes changes hard – and quick changes impossible.FAQ YOU solved this problem. By going a different way with their eponymous book that answered teenager’s most frequently asked questions about sex and love, and then going online with an innovative website: faqyou.com. Both have been a success amongst teens, and the associated TikTok channel is now up to a reach of 6 million people.Soon the German Ministry of Health asked if FAQ YOU wanted to collaborate on an e-learning platform. And today, hundreds of schools and hundreds of thousands of students are using their platform – and new ones are joining them every day.FAQ YOU achieved radical changes in a record time with these projects. They showed teenagers that they deserve better – and gave them the sex education they have been asking for. |
Agency |
thjnk Hamburg
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Campaign |
FAQ YOU - A educational Revolution
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Advertiser |
Ohhh! foundation
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Brand |
FAQ YOU
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Posted | November 2022 |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Media Type |
Digital
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