I am a Brazilian-born, Italian-raised, British-adopted cultural cocktail.
I am all about building creative culture and nurturing talent.
I believe ideas can come from anywhere and evangelise an inclusive and collaborative model.
I use technology and innovation to take ideas further and love to work in a media neutral mindset.
My experience ranges across multiple markets, working across different countries - directing Global, Pan-European and UK campaigns for: Nike, Unilever, Samsung, FIAT, Alfa Romeo, Jeep, Nikon, Lucozade, Microsoft, Sky, Nestlè, Audi, Sony Pictures, 20th C Fox, McDonald's, PlayStation, Coca Cola, Shell, Vodafone, amongst others.
I speak 5+ languages and I am a diversity advocate, active in participating in mentoring programmes across the UK and worldwide, collaborating with Cannes Future Lions, BIMA and the Great British Diversity Experiment, as well as judging awards for D&AD, BIMA, The Drum, Campaign, Ad Stars, etc.
My table football playing skills are legendary!