About me
Sarah Hofstetter is CEO of 360i US. Since joining the agency in 2005, Sarah has created and rapidly evolved the agency’s industry-leading brand strategy, social marketing and emerging media practices, helping brands such as Kraft Foods, Coca-Cola and others connect with 250 million consumers every day. Brands turn to Sarah to help them transform marketing strategy, creative and overall communications by making them social and mobile by design. Additionally, under Sarah’s watch, 360i has won numerous awards for digital innovation including Cannes, CLIO, FAB, New York Festivals, One Show and Shorty awards.
Sarah was named to Ad Age's 2013 "40 Under 40" and CableFAX's Digital Hot List, as well as honored as a "Social Media All-Star" by the Social Media Society. The Stevie Awards also honored her as one of its 2012 Female Advertising Executives of the Year. Sarah is frequently quoted in publications, including The Wall Street Journal, Advertising Age and The New York Times. Previously, she served as Senior Vice President of Brand Strategy & Emerging Media at 360i. Prior to joining 360i, Sarah was President and Founder of Kayak Communications, a marketing agency focused on developing brand strategy and communications plans for new media brands. Before starting her own agency, Sarah spent 10 years at Net2Phone, one of the world's first providers of VoIP technology. Sarah lives on Long Island with her husband and two children.
