Mariella Maiorano
Head of TV at Publicis Italy
Milan, Italy
TitleDesignated Driver’s Pledge
Agency
Campaign When You Drive, Never Drink
Advertiser Heineken
Brand Heineken

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Digital
Length
Editing Company
Production Company
Director Sound Engeneer
Director J....im B..k Subscribers Only
Chief Creative Officer B...o Be....li Subscribers Only
Global Chief Creative Officer Publicis WW & CEO Publicis Italy B...o Be....li Subscribers Only
Production Company Producer J...n K..p Subscribers Only
Director G..y Fr....an Subscribers Only
Colorist Jea......ment S...t Subscribers Only
Colourist Jea......ment S...t Subscribers Only
DOP ..m Mau.......nes Subscribers Only
Brand Director Gi....ca .i T...o Subscribers Only
Director Global Heineken® Brand Gi....ca .i T...o Subscribers Only
Executive Producer ..n C...s Subscribers Only
Copywriter B...o Vo.....el Subscribers Only
Communication Director Global Heineken® Brand A....ag T...ha Subscribers Only
Account Director L....za Mo.....ano Subscribers Only
Director of Photography (DOP) St....ane V...ée Subscribers Only
Producer ..m Ke....on Subscribers Only
Executive Creative Director M...o Ve.....lli Subscribers Only
Agency Producer Ma....la Ma....no Subscribers Only
Producer Ma....la Ma....no Subscribers Only
Art Director Al.....dro C....to Subscribers Only
Associate Creative Director M....no L...ni Subscribers Only
Strategic Planner J...s M...e Subscribers Only
Strategic Planner J...s M...e Subscribers Only
Actor / Celebrity D...d Co.....rd Subscribers Only
Creative Director B..l Mc....ra Subscribers Only
Creative Director B..l Mc....ra Subscribers Only
Executive Producer Ch.....ane Dr....er Subscribers Only
Worldwide Account Director D...d P....ni Subscribers Only
Special Effects / VFX P..l W....ey Subscribers Only
VFX Producer P..l W....ey Subscribers Only
Executive Creative Director Cr.....na Bo.....ini Subscribers Only
Chief Creative Officer Publicis Italy Cr.....na Bo.....ini Subscribers Only
Executive Creative Director L..a Ci......lmi Subscribers Only
Actor / Celebrity J...ie S....rt Subscribers Only
Account Manager S...ia Gh....ti Subscribers Only
Account Supervisor S...ia Gh....ti Subscribers Only
Special Effects / VFX A..m C....er Subscribers Only
Associate Creative Director A....io Bo....di Subscribers Only
Communication Manager Global Heineken® Brand D....la I...a Subscribers Only
Digital Manager Global Heineken® Brand J....ca Se....an Subscribers Only
International Client Service Director D...de G....to Subscribers Only
Account Executive Ca....ta Ta....ia Subscribers Only
Grading/Online ..C Subscribers Only
Music S...er Subscribers Only
Post Production ..C L...on Subscribers Only
Production Company A...ak Subscribers Only
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Grade ..C Subscribers Only
Editor ..m G..n .�� Wh.....use P..t L...on Subscribers Only
Music track U...r Pr....re Subscribers Only
Publishing Queen ..I M...c Pu.....ing (...) Subscribers Only
Publishing David Bowie O..z (...) Subscribers Only
Recording cover master sync W..e ..e T..n L...on Subscribers Only

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