About me
Greg brings more than 25 years of experience from top agencies in New York and Los Angeles, where he worked with brands including Google, Cadillac, Toyota, Westin Hotels, Axe and Mattel. Throughout his career, he has built a unique ability to help brands harness the forces in the media and technology landscape in new and unique ways to drive commercial success for brands. Greg has served as CEO of BBH U.S., earning 4A’s Midsize Agency of the Year five out of the seven years of his tenure there, as well as Webby’s Agency of the Year. Most recently, he was President of RAPP U.S. and Managing Director of RAPP Los Angeles. Greg is also a member of the Global Board of Directors of EFFIE Worldwide.
Skills
- Integrated Marketing
- Digital Strategy
- Creative Strategy
- Brand Architecture
- Digital Marketing
- Brand Development
- Advertising
- Interactive Advertising
- Creative Direction
- Digital Media
- Content Strategy
- Mobile Marketing
- Interactive Marketing
- Relationship Marketing
- Brand Management
- Corporate Branding
- Business Strategy
- Future Trends
- Strategic Communications
Talent you might be interested in
Richard Kirshenbaum
Founder & Chief Executive Officer
NSG/SWAT
Tamara Ingram
Former Chairman
Wunderman Thompson
Bruno-Georges David
Président
Communication Sans Frontières
Joe Sciarrotta
USA CCO
Ogilvy & Mather, Chicago
Mark Lund
President McCann Worldgroup UK and Europe
McCann Worldgroup UK
Positions
CEO
Bailey Lauerman
September 2016 - Present (8 years 4 months)
Bailey Lauerman is an independent advertising agency headquartered in Omaha, Neb. We work with some of America's most iconic brands and have been named as a National Small Agency of the Year by Advertising Age and as one of the Most Effective Independent Agencies in North America by the Effie Effectiveness Index.
President, USA
RAPP
June 2015 - April 2016 (10 months)
Managing Director
RAPP LA
August 2013 - June 2015 (1 year 10 months)
Partner
Lowe + Strategic Consultancy
2002 - 2004 (2 years)
Account Director
Angotti Thomas Hedge
1996 - 1998 (2 years)
Account Director
MVBMS EURO RSCG
1994 - 1996 (2 years)
Account Supervisor
MVBMS EURO RSCG
1992 - 1994 (2 years)
Account Executive
DeVito Verdi
1990 - 1992 (2 years)
Education
Bachelor of Science, Major: Advertising Minors: Psychology, Marketing, English
1986 - 1990 (4 years)
