About me
Gib, as in “BIG” spelled backwards. Big thinker. Big brand-builder. Big heart. Also, a big-time believer in the power of words and ideas to shape and transform brands. Gib started his career at JWT Chicago, creating award-winning work for clients ranging from Kellogg’s Cereals to Miller Beer to Motorola Flip Phones. At McCann New York he helped usher in a new era of creative focus for Mastercard, Lucent Technologies, United Way, and AT&T. At AFG&, his wit and warmth can be felt across the agency portfolio.
My Work
SEE ALL WORKMysteries of Life
- BRAND:
- Intel
- AGENCY:
- McCann Worldgroup
Goodbye
- BRAND:
- Intel
- AGENCY:
- McCann Worldgroup
Bookstore
- BRAND:
- Dentyne
- AGENCY:
- McCann Worldgroup
Signs
- BRAND:
- United Way of America
- AGENCY:
- McCann Worldgroup
Positions
executive creative director
Avrett Free Ginsberg
United States
2014 - Present (11 years)
Intel, Lucent Technologies, AT&T, Salomon Smith Barney, MasterCard, Rolling Rock, Johnson & Johnson, Bacardi, Burger King, United Way, Applebee's, Dentyne, Verizon, HP, Nestle, United States Postal Service.
Mysteries of Life
- BRAND:
- Intel
- AGENCY:
- McCann Worldgroup
Goodbye
- BRAND:
- Intel
- AGENCY:
- McCann Worldgroup
Bookstore
- BRAND:
- Dentyne
- AGENCY:
- McCann Worldgroup
Signs
- BRAND:
- United Way of America
- AGENCY:
- McCann Worldgroup
Motorola, Kellogg's, Oscar Mayer, 7-Eleven, Miller Brewing Co., Sherwin-Williams, National Dairy Board, Quaker Oats, Gerber Baby Products.
Education
Bachelor of Arts (BA), English Composition/Creative Writing - Mass Communication/Media Studies
1981 - 1985 (4 years)
