Arjan van Woensel Interview(s)
PHNX Jury Interview 2024
Why did you think it was important to join the PHNX jury this year?
I wanted to connect with my tribe again by helping out to find the brightest work created this year. As a freelance designer it can be quite isolated outside of the agency network.
What do you think of our hybrid jury, featuring creatives but also strategists, clients and people from all corners of the industry?
Good for a 360 degree view on creative work. But I would prefer creative awards to be juried by creatives.
What do you think of the idea of free entry until the shortlist stage?
Very smart.
I once worked on a new awards platform, and this was one of the concepts behind it.
I once worked on a new awards platform, and this was one of the concepts behind it.
How would you define the perfect PHNX Awards winner?
Unique, bold, creating a new path forward.
What is having the biggest impact on creative trends at the moment?
AI deffo nr 1. And politics seem to creep in too.
Who would you nominate as your two or three “creatives of the year”?
Dunno.
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