About me
Bob Lord was named president of Avenue A | Razorfish ? East Region in July 2004. From February 2003 to July 2004, he served as executive vice president of SBI.Razorfish?s East Region. From November 2000 to February 2003, Lord was chief operating officer (COO) of Razorfish, which was acquired by SBI Group. From July 1995 to June 2000, he was the COO and executive vice president of Prism Rehab Systems, a professional services firm in the healthcare sector. From May 1991 to June 1995, Lord was a partner consultant with Symmetrix, a strategic systems re-engineering consulting firm. He holds a BS in engineering from Syracuse University and an MBA from the Harvard Business School.
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Positions
President
AOL
United States
January 2015 - January 2016 (1 year)
Grew AOL revenues from $1.5 B to over $3.0 B through both M&A and organic growth. Sold AOL to Verizon for $4.4 billion in June 2015 and positioned AOL to become a world leader in the Mobile Media landscape.
CEO, AOL Platforms
AOL
United States
August 2013 - January 2015 (1 year 5 months)
Global CEO of Razorfish, CEO of Publicis Groupe’s Digital Technologies Division
Publicis Groupe
United States
February 2013 - July 2013 (5 months)
Responsible for Worldwide Profit and Loss of Razorfish, the Digitas LBi Network, Phone Valley and Denuo ($1.8B in revenues, over 7800 employees). Responsible for Groupe Digital-Technology Strategy and Digital Product Offerings, which include Fluent and CRM365. Member of Publicis Groupe P12 (company operating board) and the Strategic Leadership Team.
Global CEO, CEO of "VivaKi Interactive"
New York, United States
December 2011 - January 2013 (1 year 1 month)
Responsible for Worldwide Profit and Loss of Razorfish, Digitas, Big Fuel, Phone Valley and Denuo ($950MM in revenues over 6000 employees). Responsible for Groupe Digital and Technology Strategy. Member of Publicis Groupe P12 (Management Operating Board).
Global CEO, Razorfish, Subsidiary of Publicis Groupe (PUB)
New York, United States
November 2010 - November 2011 (1 year)
Responsible for Worldwide Profit and Loss of Razorfish ($425MM Revenues), Integration within the Publicis Groupe and running the International acquisitions / operations for Digitas and Razorfish (China, Japan, France, UK, Germany, Spain and Brazil). Key clients include Mercedes Benz, Ford Motor Company, Delta, Microsoft and Intel.
Global CEO Razorfish, Subsidiary of Microsoft (MSFT)
New York, United States
February 2009 - October 2010 (1 year 8 months)
Successfully ran Worldwide Profit and Loss ($350MM Revenues) and sold Razorfish to Publicis Groupe in October of 2009. Executive sponsor for key clients relationship including Ford Motor Company, Advanced Magazines, Mercedes Benz USA, Citibank, GE, Wyeth and J&J.
East Region President of Razorfish, Subsidiary of Microsoft (MSFT)
New York, United States
August 2007 - January 2009 (1 year 5 months)
East Region President of Razorfish, Subsidiary of aQuantive (AQNT)
New York, United States
August 2004 - July 2007 (2 years 11 months)
Executive Vice President, SBI-Razorfish Inc
SBI-Razorfish
United States
March 2003 - July 2004 (1 year 4 months)
Successfully sold Razorfish to SBI, Inc adding additional service capabilities and geographic presence. As an accretive acquisition, Razorfish provided management talent and experience which led the integration of other SBI acquisitions and assets. Reporting to the CEO, responsible for the East Region profit and loss, overall company leadership and culture and the successful integration of Razorfish assets.
Chief Operating Officer, Razorfish Inc. (NASDQ: RAZF)
New York, United States
January 2002 - February 2003 (1 year 1 month)
EVP North America Razorfish Inc. (NASDQ: RAZF)
New York, United States
November 2000 - December 2001 (1 year 1 month)
Global professional services company focused on generating competitive value through developing and implementing digital integrated marketing solutions and enterprise portals. Reported to the CEO, responsible for $300MM operation in New York, Boston, Los Angeles, San Francisco, San Jose and Europe
Vice President of Corporate Alliances and Business Development
Pretzel Logic Software, Inc
United States
July 2000 - November 2000 (4 months)
Vice President of Client Support Services
Agility.com
United States
February 2000 - July 2000 (5 months)
Chief Operating Officer and Executive Vice President
Prism Rehab Systems
United States
May 1998 - November 1999 (1 year 6 months)
Prism Rehab Systems, a division of the Mariner Post-Acute Network (NYSE: MPAN), generated $480MM in revenue while providing comprehensive rehabilitation programs to over 1500 Geriatric Centers nationwide. Prism employed over 12,000 professionals. Reporting to the President, responsible for total company operations including field operations, clinical systems and product development, legal contract development and negotiations, sales, business development, marketing and market research and information system design and development.
Chief Operating Officer, Advanced Rehab Systems (renamed Prism Rehab Systems)
Advanced Rehab Systems
United States
May 1996 - May 1998 (2 years)
Reporting to the CEO and board of directors, led a management team of ten in achieving company profitability which resulted in its successful purchase by Mariner Health Group.
Area Vice President, NovaCare Contract Services
NovaCare
United States
February 1995 - May 1996 (1 year 3 months)
NovaCare Contract Services, a division of NovaCare, a Philadelphia based public company with $750MM in revenue and 24,000 employees, provides physical, occupational and speech therapy services to the Geriatric market place. Reporting to Regional President, responsible for the P&L and management of a $20MM Contract Therapy business in North and South Carolina.
Senior Principal Consultant and Project Manager
Symmetrix
United States
June 1990 - February 1995 (4 years 8 months)
Symmetrix, Inc., a $20MM consulting company, provides various integrated management solutions to Fortune 250 companies.
Senior Industrial Project Engineer/Marketing Product Engineer
Corning Incorporated
United States
June 1985 - September 1988 (3 years 3 months)
CORNING GLASS WORKS, a widely diversified manufacturing company. Selected as Harvard Business School fellow.
Marketing Product Engineer
Developed a worldwide strategy for ceramic filtering in iron foundries: conducted on-site interviews with US and European customers; identified market size opportunities; conducted segmentation analyses; defined technical manufacturing specifications and cost estimates; participated in high-performance team environment.
Senior Industrial Project Engineer
Conducted and managed various manufacturing efficiency / CADCAM / reengineering projects throughout U.S. manufacturing facilities and distribution centers.
Marketing Product Engineer
Developed a worldwide strategy for ceramic filtering in iron foundries: conducted on-site interviews with US and European customers; identified market size opportunities; conducted segmentation analyses; defined technical manufacturing specifications and cost estimates; participated in high-performance team environment.
Senior Industrial Project Engineer
Conducted and managed various manufacturing efficiency / CADCAM / reengineering projects throughout U.S. manufacturing facilities and distribution centers.
Shift Supervisor and Industrial Engineer
New York, United States
June 1983 - 1984 (7 months)
Harrison Radiator Division, designed, developed and produced automotive radiators and air conditioning units.
President, Avenue A | Razorfish - East
Avenue A | Razorfish
Atlanta, United States
Education
MBA Business Administration and Management, General
1988 - 1990 (2 years)
Activities and Societies: Corning Glass Works Fellow Sponsorship HBS Alumni Association
BS Industrial Engineering
1981 - 1985 (4 years)
Activities and Societies: Industrial Engineering and Operations Research Engineering Co-operative Education Honor (Sponsor: General Motors) Sigma Chi Alumni Association
