Sébastien Partika Interview(s)
PHNX Jury Interview 2024
Why did you think it was important to join the PHNX jury this year?
AdForum is considered a creative bible for our industry, it seemed important to me to support their new PHNX awards.
What do you think of our hybrid jury, featuring creatives but also strategists, clients and people from all corners of the industry?
It reflects a reality of our day to day job. Our work is not only judged by one or the other but by everyone involved in the process.
What do you think of the idea of free entry until the shortlist stage?
Well, let's see how the pre-selection phase will go. I trust people to only submit their best work.
How would you define the perfect PHNX Awards winner?
A work which proves that despite all the difficulties we could encounter, it's still possible to bring brilliant and well-executed ideas to life.
What is having the biggest impact on creative trends at the moment?
Economic crisis.
Who would you nominate as your two or three “creatives of the year”?
I would prefer to reward work (done by several people) rather than a name. Even if, Nils Leonard is def a name that will resonate this year.
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