With more than 20 years as a visual problem solver, my work has sold out products, grown memberships, increased appointments, closed deals, won new business, delighted interactive users and improved product placement at retail.
As the Digital Creative Director at TrueSense, I’m responsible for shaping how we generate and deliver creative ideas. I’m always looking to evolve and challenge working methodologies and practices to drive the agencies digital creative thinking.
As the Associate Creative Director at Mizrahi I worked with a talented team managing digital and graphic design projects. I participated in the strategic branding process, and the design and implementation of that brand for clients like Dayton Superior, Intertch ci, and LunaMetrics. I also applied my UX knowledge in the creation of sitemaps, personas and wireframes.
Before joining Mizrahi, I was a Senior Art Director and Associate Creative Director at Brunner, where I was responsible for leadership and innovation in print, tv and video, as well as digital media, creating campaigns and leading teams in the translation of ideas from concept to design, and production. I managed writers, art director, designers, video editors and production professional in-house, as well as leading partners such as photographers, retouchers, illustrators, TV directors and developers to maintain a clearly executed vision for the brands I was responsible for.
Past clients have included: GSK, Rite-Aid, Zippo, 84 Lumber, Anderson Flooring, GNC, Forever.com, Rockford Health, Bob Evans Restaurants, Musselman's, Huffy Bicycles, Wesbanco, GE, Cub Cadet, BNY Mellon, Dayton Superior, PPG, The Humane Society, Make-A-Wish, Pittsburgh Convention and Visitors Bureau, and the Pittsburgh Opera.