2021 MAD STARS Award Winners
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Beck's Frequency
AGENCY:
AKQA
BRAND:
Beck's
CATEGORY:
Interactive Craft: Innovative Use of Technology
AWARD:
Gold
ADVERTISER: Beck Brauerei
Yakushima Treasure Another Live From Yakushima (Trailer)
AGENCY:
Dentsu Craft
BRAND:
Oorutaichi and Wednesday Campanella
CATEGORY:
Interactive Craft: User Experience (UX)
AWARD:
Gold
ADVERTISER: Oorutaichi and Wednesday Campanella
World's Oldest E sports Team CS
AGENCY:
Zulu Alpha Kilo
BRAND:
HomeEquity Bank
CATEGORY:
Sectors: Not-for-profit / Charity/ Government
AWARD:
Gold
ADVERTISER: HomeEquity Bank
Adopt a keg
AGENCY:
Grey Copenhagen
BRAND:
Carlsberg
CATEGORY:
Sectors: Drinks (alcoholic & non-alcoholic)
AWARD:
Silver
ADVERTISER: Carlsberg Group
Create with Air Max
AGENCY:
AKQA
BRAND:
Nike
CATEGORY:
Interactive Craft: Cross Device Interaction
AWARD:
Silver
ADVERTISER: Nike
A Ciphered Release Of Music Video : Stray Sheep Code
AGENCY:
Six Tokyo
BRAND:
Sony Music Labels + REISSUE RECORDS
CATEGORY:
Sectors: Finance / Services / Entertainment & Leisure / Travel
AWARD:
Silver
ADVERTISER: Sony Music Entertainment Japan
Climate Warriors (Trailer)
AGENCY:
Thinkerbell Pty Ltd
BRAND:
NRMA
CATEGORY:
Interactive Craft: Interactive Technology
AWARD:
Silver
ADVERTISER: NRMA
ThermoArt by RAVEN KWOK + AKINI JING
AGENCY:
TBWA\HAKUHODO
BRAND:
Uniqlo Heatteach
CATEGORY:
Interactive Craft: Interactive Technology
AWARD:
Bronze
ADVERTISER: Uniqlo
Running Stories - Turning running routes into immersive experiences
AGENCY:
BBH Singapore
BRAND:
BBH
CATEGORY:
Interactive Craft: Innovative Use of Technology
AWARD:
Bronze
ADVERTISER: BBH
Climate Warriors (Trailer)
AGENCY:
Thinkerbell Pty Ltd
BRAND:
NRMA
CATEGORY:
Interactive Craft: Innovative Use of Technology
AWARD:
Bronze
ADVERTISER: NRMA
The Cost of Bullying
AGENCY:
Cheil China
BRAND:
Samsung
CATEGORY:
Use of Interactive: Other interactive works
AWARD:
Bronze
ADVERTISER: Samsung
Missing Person Reporters
AGENCY:
BBDO Bangkok
BRAND:
Kunana and The Mirror Foundation
CATEGORY:
Sectors: Not-for-profit / Charity/ Government
AWARD:
Bronze
ADVERTISER: Kunana and The Mirror Foundation
Autumn and Winter Fashion Show for Children of Mountainous Regions
AGENCY:
Inyoung
BRAND:
Tencent Foundation
CATEGORY:
Use of Interactive: Use of Social
AWARD:
Bronze
ADVERTISER: Tencent Foundation
Lay's Crispy Subtitles (Case Film)
AGENCY:
Happiness / An FCB alliance
BRAND:
Lay's
CATEGORY:
Interactive Craft: Innovative Use of Technology
AWARD:
Crystal
ADVERTISER: PepsiCo Inc.
The Wider Web
AGENCY:
Impact BBDO
BRAND:
Etisalat
CATEGORY:
Sectors: Finance / Services / Entertainment & Leisure / Travel
AWARD:
Crystal
ADVERTISER: Etisalat
Little Big e-Motion
AGENCY:
INNOCEAN
BRAND:
Hyundai
CATEGORY:
Interactive Craft: Interactive Technology
AWARD:
Crystal
ADVERTISER: Hyundai Motor Group
Little Big e-Motion
AGENCY:
INNOCEAN
BRAND:
Hyundai
CATEGORY:
Use of Interactive: Other interactive works
AWARD:
Crystal
ADVERTISER: Hyundai Motor Group
Changdeok ARirang
AGENCY:
Nexus Studios
BRAND:
SK Telecom
CATEGORY:
Interactive Craft: Innovative Use of Technology
AWARD:
Crystal
ADVERTISER: SK Telecom
Music Video for All. "2 Cars"
AGENCY:
Enjin Inc.
BRAND:
Adobe
CATEGORY:
Sectors: Finance / Services / Entertainment & Leisure / Travel
AWARD:
Crystal
ADVERTISER: Adobe Systems, Inc.
Wanted List
AGENCY:
Dentsu Inc.
BRAND:
Yahoo Japan
CATEGORY:
Interactive Craft: Innovative Use of Technology
AWARD:
Crystal
ADVERTISER: Yahoo