2018 MAD STARS Award Winners

MAD STARS

Creative Award

Busan, South Korea

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2018 MAD STARS - Grand Prix - Practices & Specialism: Events & Experiential (PR campaign that use an event or

PR

Vote your way

BRAND: BURGER KING
CATEGORY: Practices & Specialism: Events & Experiential (PR campaign that use an event or
AWARD: Grand Prix
ADVERTISER: Burger King

2018 MAD STARS - Gold - Product & Service: Corporate/Institution

PR

The Bridal Uniform

AGENCY: BBDO Pakistan
BRAND: Public Service
CATEGORY: Product & Service: Corporate/Institution
AWARD: Gold
ADVERTISER: UN Women Pakistan

2018 MAD STARS - Gold - Practices & Specialism: Corporate responsibility

PR

Pride jersey

AGENCY: TBWA\HAKUHODO
BRAND: AIG Japan
CATEGORY: Practices & Specialism: Corporate responsibility
AWARD: Gold
ADVERTISER: AIG Japan

2018 MAD STARS - Gold - Practices & Specialism: Corporate reputation & communication

PR

Project Revoice

AGENCY: BWM isobar
BRAND: The ALS Association
CATEGORY: Practices & Specialism: Corporate reputation & communication
AWARD: Gold
ADVERTISER: The ALS Association

2018 MAD STARS - Gold - Practices & Specialism: Corporate responsibility

PR

PRIDE JERSEY

AGENCY: TBWA\HAKUHODO
BRAND: AIG Japan
CATEGORY: Practices & Specialism: Corporate responsibility
AWARD: Gold
ADVERTISER: AIG Japan

2018 MAD STARS - Silver - Practices & Specialism: Crisis communications & Issue management

PR

Black dog whitening project

BRAND: CARE
CATEGORY: Practices & Specialism: Crisis communications & Issue management
AWARD: Silver
ADVERTISER: N/A

2018 MAD STARS - Silver - Practices & Specialism:Public affairs & lobbying

PR

The Bridal Uniform

AGENCY: BBDO Pakistan
BRAND: Public Service
CATEGORY: Practices & Specialism:Public affairs & lobbying
AWARD: Silver
ADVERTISER: UN Women Pakistan

2018 MAD STARS - Silver - Product & Service: Corporate/Institution

PR

Pride jersey

AGENCY: TBWA\HAKUHODO
BRAND: AIG Japan
CATEGORY: Product & Service: Corporate/Institution
AWARD: Silver
ADVERTISER: AIG Japan

2018 MAD STARS - Silver - Product & Service: Finance /Services /Entertainment &Leisure / Travel

PR

Friendshit

AGENCY: Grey (Thailand) Ltd.
BRAND: Kasiskornbank
CATEGORY: Product & Service: Finance /Services /Entertainment &Leisure / Travel
AWARD: Silver
ADVERTISER: KASIKORNBANK

2018 MAD STARS - Silver - Product & Service: Corporate/Institution

PR

Project Free Period

AGENCY: DDB Mudra
BRAND: Stayfree
CATEGORY: Product & Service: Corporate/Institution
AWARD: Silver
ADVERTISER: Johnson & Johnson

2018 MAD STARS - Silver - Practices & Specialism: Corporate responsibility

PR

Project Free Period

AGENCY: DDB Mudra
BRAND: Stayfree
CATEGORY: Practices & Specialism: Corporate responsibility
AWARD: Silver
ADVERTISER: Johnson & Johnson

2018 MAD STARS - Silver - Product & Service: Corporate/Institution

PR

Project Free Period

AGENCY: DDB Mudra
BRAND: Stayfree
CATEGORY: Product & Service: Corporate/Institution
AWARD: Silver
ADVERTISER: Johnson & Johnson

2018 MAD STARS - Silver - Practices & Specialism: Corporate responsibility

PR

Project Free Period

AGENCY: DDB Mudra
BRAND: Stayfree
CATEGORY: Practices & Specialism: Corporate responsibility
AWARD: Silver
ADVERTISER: Johnson & Johnson

2018 MAD STARS - Silver - Practices & Specialism: Public affairs & lobbying

PR

Knowledge is Bulletproof

AGENCY: BBDO Pakistan
BRAND: SOC Outreach
CATEGORY: Practices & Specialism: Public affairs & lobbying
AWARD: Silver
ADVERTISER: SOC Outreach

2018 MAD STARS - Silver - Practices & Specialism: Events & Experiential (PR campaign that use an event or

PR

ProPILOT HOTEL

AGENCY: TBWA\HAKUHODO
BRAND: Nissan
CATEGORY: Practices & Specialism: Events & Experiential (PR campaign that use an event or
AWARD: Silver
ADVERTISER: Nissan Motor Corp.

2018 MAD STARS - Silver - Product & Service: Corporate/Institution

PR

PRIDE JERSEY

AGENCY: TBWA\HAKUHODO
BRAND: AIG Japan
CATEGORY: Product & Service: Corporate/Institution
AWARD: Silver
ADVERTISER: AIG Japan

2018 MAD STARS - Bronze - Practices & Specialism: Corporate responsibility

PR

Black dog whitening project

BRAND: CARE
CATEGORY: Practices & Specialism: Corporate responsibility
AWARD: Bronze
ADVERTISER: N/A

2018 MAD STARS - Bronze - Practices & Specialism: Corporate reputation & communication

PR

Kind Words Ringback Tone Recap

AGENCY: AdQUA Interactive
BRAND: GS Caltex
CATEGORY: Practices & Specialism: Corporate reputation & communication
AWARD: Bronze
ADVERTISER: GS Caltex

2018 MAD STARS - Bronze - Product & Service: Corporate/Institution

PR

Kind Words Ringback Tone Recap

AGENCY: AdQUA Interactive
BRAND: GS Caltex
CATEGORY: Product & Service: Corporate/Institution
AWARD: Bronze
ADVERTISER: GS Caltex

2018 MAD STARS - Bronze - Practices & Specialism: Corporate reputation & communication

PR

Dead Whale

AGENCY: Dentsu Jayme Syfu
BRAND: Greenpeace Philippines
CATEGORY: Practices & Specialism: Corporate reputation & communication
AWARD: Bronze
ADVERTISER: Greenpeace