2024 Spikes Asia Award Winners

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2024 Spikes Asia - Silver Spikes Asia - Use of Audio Platforms
Media

Survive the Drive FM

AGENCY: FCB New Zealand
BRAND: New Zealand Police
CATEGORY: Use of Audio Platforms
AWARD: Silver Spikes Asia
ADVERTISER: New Zealand Government

2024 Spikes Asia - Silver Spikes Asia - Influencer & Co-Creation
2024 Spikes Asia - Silver Spikes Asia - Use of Social & Digital Platforms
Creative Strategy

The Unbranded Menu

AGENCY: Leo Burnett Group Manila
BRAND: McDonald’s Philippines
CATEGORY: Use of Social & Digital Platforms
AWARD: Silver Spikes Asia
ADVERTISER: McDonald’s

2024 Spikes Asia - Silver Spikes Asia - Consumer Goods
Creative Strategy

Un-Australia

AGENCY: The Monkeys
BRAND: Australian Lamb
CATEGORY: Consumer Goods
AWARD: Silver Spikes Asia
ADVERTISER: Meat and Livestock Australia

2024 Spikes Asia - Silver Spikes Asia - Social Engagement
PR

Correct the Internet

AGENCY: DDB Group Aotearoa
BRAND: Team Heroine
CATEGORY: Social Engagement
AWARD: Silver Spikes Asia
ADVERTISER: Team Heroine

2024 Spikes Asia - Silver Spikes Asia - Data Storytelling
Creative Data

Correct the Internet

AGENCY: DDB Group Aotearoa
BRAND: Team Heroine
CATEGORY: Data Storytelling
AWARD: Silver Spikes Asia
ADVERTISER: Team Heroine

2024 Spikes Asia - Silver Spikes Asia - Travel, Leisure, Retail, Restaurants & Fast Food Chains
Creative Strategy

Shop ALDI First’

AGENCY: BMF
BRAND: Aldi
CATEGORY: Travel, Leisure, Retail, Restaurants & Fast Food Chains
AWARD: Silver Spikes Asia
ADVERTISER: Aldi

2024 Spikes Asia - Silver Spikes Asia - Consumer Goods
Brand Experience & Activation

FitChix

AGENCY: VML Melbourne
BRAND: Honest Eggs Co.
CATEGORY: Consumer Goods
AWARD: Silver Spikes Asia
ADVERTISER: Honest Eggs Co.

2024 Spikes Asia - Silver Spikes Asia - Market Disruption
Creative Commerce

FitChix

AGENCY: VML Melbourne
BRAND: Honest Eggs Co.
CATEGORY: Market Disruption
AWARD: Silver Spikes Asia
ADVERTISER: Honest Eggs Co.

2024 Spikes Asia - Silver Spikes Asia - Breakthrough on a Budget
Creative Strategy

Phone It In

AGENCY: Colenso BBDO Auckland
BRAND: Skinny
CATEGORY: Breakthrough on a Budget
AWARD: Silver Spikes Asia
ADVERTISER: Skinny New Zealand

2024 Spikes Asia - Silver Spikes Asia - Social Film
Film

The Air Drummer

AGENCY: Wolf BKK
BRAND: Robinson Salesation
CATEGORY: Social Film
AWARD: Silver Spikes Asia
ADVERTISER: Robinsons

2024 Spikes Asia - Silver Spikes Asia - Corporate Image & Communication
Healthcare

AIZOME WASTECARE

AGENCY: Serviceplan Group
BRAND: WASTECARE
CATEGORY: Corporate Image & Communication
AWARD: Silver Spikes Asia
ADVERTISER: AIZOME

2024 Spikes Asia - Silver Spikes Asia - Local Brand
Direct

Milk Manga

AGENCY: VML Ogilvy Japan
BRAND: Seki Milk
CATEGORY: Local Brand
AWARD: Silver Spikes Asia
ADVERTISER: Seki Farm

2024 Spikes Asia - Silver Spikes Asia - Small Scale Media
Media

Milk Manga

AGENCY: VML Ogilvy Japan
BRAND: Seki Milk
CATEGORY: Small Scale Media
AWARD: Silver Spikes Asia
ADVERTISER: Seki Farm

2024 Spikes Asia - Silver Spikes Asia - Travel, Leisure, Retail, Restaurants & Fast Food Chains
Brand Experience & Activation

My Japan Railway

AGENCY: Dentsu Inc.
BRAND: Japan Railways
CATEGORY: Travel, Leisure, Retail, Restaurants & Fast Food Chains
AWARD: Silver Spikes Asia
ADVERTISER: JR GROUP

2024 Spikes Asia - Silver Spikes Asia - Digital & Interactive Design
Design

My Japan Railway

AGENCY: Dentsu Inc.
BRAND: Japan Railways
CATEGORY: Digital & Interactive Design
AWARD: Silver Spikes Asia
ADVERTISER: JR GROUP

2024 Spikes Asia - Silver Spikes Asia - Scalable Innovation
Innovation

Lay’s Smart Farm

AGENCY: Leo Burnett India
BRAND: Lay's
CATEGORY: Scalable Innovation
AWARD: Silver Spikes Asia
ADVERTISER: PepsiCo Inc.

2024 Spikes Asia - Silver Spikes Asia - Acquisition & Retention
Direct

Lay’s Smart Farm

AGENCY: Leo Burnett India
BRAND: Lay's
CATEGORY: Acquisition & Retention
AWARD: Silver Spikes Asia
ADVERTISER: PepsiCo Inc.

2024 Spikes Asia - Silver Spikes Asia - Fiction & Non-Fiction Film: Up to 5 minutes
Entertainment

A Train of Memories

AGENCY: Six Tokyo
BRAND: Sotetsu
CATEGORY: Fiction & Non-Fiction Film: Up to 5 minutes
AWARD: Silver Spikes Asia
ADVERTISER: Sotetsu Holdings, Inc.