2023 Spikes Asia Award Winners

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Grand Prix
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2023 Spikes Asia - Grand Prix - Branded Content & Entertainment > Branded Content & Entertainment Film
2023 Spikes Asia - Grand Prix - Health & Wellness: Awareness & Advocacy > Brand-led Education & Awareness
2023 Spikes Asia - Grand Prix - Copywriting > Packaging Design
Industry Craft

Rejected Ales

AGENCY: Howatson+Company
BRAND: Matilda Bay
CATEGORY: Copywriting > Packaging Design
AWARD: Grand Prix
ADVERTISER: Matilda Bay

2023 Spikes Asia - Grand Prix - Innovation > Brand Strategy & Experience
Innovation

Dear My Hero - Hydrogen Garbage Truck

AGENCY: INNOCEAN
BRAND: Hyundai
CATEGORY: Innovation > Brand Strategy & Experience
AWARD: Grand Prix
ADVERTISER: Hyundai Motor Company

2023 Spikes Asia - Grand Prix - Data > Data-driven Targeting
Direct

Welcome to Flipvertising

AGENCY: CHEP Network
BRAND: Samsung Galaxy Z Flip4
CATEGORY: Data > Data-driven Targeting
AWARD: Grand Prix
ADVERTISER: Samsung

2023 Spikes Asia - Grand Prix - Strategy & Techniques > Data-enhanced Creativity
2023 Spikes Asia - Grand Prix - Excellence in Entertainment > Brand Integration & Sponsorships / Partnerships for Branded Content
2023 Spikes Asia - Grand Prix - Excellence in Music > Use of Original Composition
Music

Journa-Rhythm

AGENCY: TBWA\HAKUHODO
BRAND: The Asahi Shimbun
CATEGORY: Excellence in Music > Use of Original Composition
AWARD: Grand Prix
ADVERTISER: Asahi Shinbun Publishing Company

2023 Spikes Asia - Grand Prix - Print & Publishing: Sectors > Consumer Goods
Print & Publishing

Kitchen

AGENCY: Ogilvy Thailand
BRAND: IKEA
CATEGORY: Print & Publishing: Sectors > Consumer Goods
AWARD: Grand Prix
ADVERTISER: IKEA

2023 Spikes Asia - Grand Prix - Print & Publishing: Sectors > Consumer Goods
Print & Publishing

Living Room

AGENCY: Ogilvy Thailand
BRAND: IKEA
CATEGORY: Print & Publishing: Sectors > Consumer Goods
AWARD: Grand Prix
ADVERTISER: IKEA

2023 Spikes Asia - Grand Prix - Print & Publishing: Sectors > Consumer Goods
Print & Publishing

Restroom

AGENCY: Ogilvy Thailand
BRAND: IKEA
CATEGORY: Print & Publishing: Sectors > Consumer Goods
AWARD: Grand Prix
ADVERTISER: IKEA

2023 Spikes Asia - Grand Prix - Touchpoints & Technology > Use of Social & Digital Platforms
Brand Experience & Activation

The Unbranded Menu

AGENCY: Leo Burnett Group Manila
BRAND: McDonald’s Philippines
CATEGORY: Touchpoints & Technology > Use of Social & Digital Platforms
AWARD: Grand Prix
ADVERTISER: McDonald’s

2023 Spikes Asia - Grand Prix - Glass: The Award for Change > Glass
Glass: The Award For Change

Knock Knock (Board)

AGENCY: Cheil Worldwide
BRAND: Korean National Police Agency
CATEGORY: Glass: The Award for Change > Glass
AWARD: Grand Prix
ADVERTISER: Korean National Police Agency

2023 Spikes Asia - Grand Prix - Excellence in Media > Media Insights & Strategy
Media

Knock Knock (Film)

AGENCY: Cheil Worldwide
BRAND: Korean National Police Agency
CATEGORY: Excellence in Media > Media Insights & Strategy
AWARD: Grand Prix
ADVERTISER: Korean National Police Agency

2023 Spikes Asia - Grand Prix - Glass: The Award for Change > Glass
Glass: The Award For Change

Knock Knock (Film)

AGENCY: Cheil Worldwide
BRAND: Korean National Police Agency
CATEGORY: Glass: The Award for Change > Glass
AWARD: Grand Prix
ADVERTISER: Korean National Police Agency

2023 Spikes Asia - Grand Prix - Technology > Innovative use of Technology
Mobile

Knock Knock (Film)

AGENCY: Cheil Worldwide
BRAND: Korean National Police Agency
CATEGORY: Technology > Innovative use of Technology
AWARD: Grand Prix
ADVERTISER: Korean National Police Agency

2023 Spikes Asia - Grand Prix - Technology > Innovative use of Technology
Mobile

Knock Knock (Board)

AGENCY: Cheil Worldwide
BRAND: Korean National Police Agency
CATEGORY: Technology > Innovative use of Technology
AWARD: Grand Prix
ADVERTISER: Korean National Police Agency

2023 Spikes Asia - Grand Prix - Excellence in Media > Media Insights & Strategy
Media

Knock Knock (Board)

AGENCY: Cheil Worldwide
BRAND: Korean National Police Agency
CATEGORY: Excellence in Media > Media Insights & Strategy
AWARD: Grand Prix
ADVERTISER: Korean National Police Agency

2023 Spikes Asia - Grand Prix - Integrated > Integrated
Integrated

If You Seek

AGENCY: DDB Group Aotearoa
BRAND: Tourism New Zealand
CATEGORY: Integrated > Integrated
AWARD: Grand Prix
ADVERTISER: Tourism New Zealand

2023 Spikes Asia - Grand Prix - Challenges & Breakthroughs > Corporate Purpose & Social Responsibility
Creative Commerce

Corona Extra Lime (Board)

AGENCY: Draftline
BRAND: Corona
CATEGORY: Challenges & Breakthroughs > Corporate Purpose & Social Responsibility
AWARD: Grand Prix
ADVERTISER: Budweiser China