2022 Spikes Asia Award Winners
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VS. Trolls
AGENCY:
WPP Group USA
BRAND:
SK-II
CATEGORY:
Use of Branded Content created for Digital or Social
AWARD:
Grand Prix
ADVERTISER: Procter & Gamble
No Home Address
AGENCY:
Ogilvy Sydney
BRAND:
WhiteLion
CATEGORY:
Breakthrough on a Budget
AWARD:
Gold Spike
ADVERTISER: WhiteLion
David's Unusables
AGENCY:
Special Group
BRAND:
Motor Neurone Disease Association
CATEGORY:
Not-for-profit / Charity / Government
AWARD:
Gold Spike
ADVERTISER: Motor Neurone Disease Association
TIBE for love
AGENCY:
Special Group
BRAND:
Uber Eats
CATEGORY:
Use of Real-Time Data
AWARD:
Gold Spike
ADVERTISER: Uber Eats
Life Sharing Power Bank
AGENCY:
TBWA\Greater China
BRAND:
Energy Monster
CATEGORY:
Use of Ambient Media: Small Scale
AWARD:
Gold Spike
ADVERTISER: Energy Monster
The Center Lane
AGENCY:
GREY Tokyo
BRAND:
SK-II
CATEGORY:
Use of Branded Content created for Digital or Social
AWARD:
Silver
ADVERTISER: Procter & Gamble
VS. Trolls
AGENCY:
WPP Group USA
BRAND:
SK-II
CATEGORY:
Use of Integrated Media
AWARD:
Silver
ADVERTISER: Procter & Gamble
The Better Half Cookbook
AGENCY:
Dentsu Webchutney
BRAND:
Swiggy
CATEGORY:
Social Behaviour
AWARD:
Silver
ADVERTISER: Swiggy
The Cost of Bullying
AGENCY:
Cheil China
BRAND:
Samsung
CATEGORY:
Corporate Purpose & Social Responsibility
AWARD:
Silver
ADVERTISER: Samsung
Golf Ad Break Championship Hype Reel
AGENCY:
DDB Sydney
BRAND:
Volkswagen Golf
CATEGORY:
Use of TV & Other Screens
AWARD:
Silver
ADVERTISER: Volkswagen
David's Unusables
AGENCY:
Special Group
BRAND:
Motor Neurone Disease Association
CATEGORY:
Media Insights & Strategy
AWARD:
Silver
ADVERTISER: Motor Neurone Disease Association
Lay's Crispy Subtitles (Case Film)
AGENCY:
Happiness / An FCB alliance
BRAND:
Lay's
CATEGORY:
Use of Digital Platforms
AWARD:
Bronze
ADVERTISER: PepsiCo Inc.
One House to save many
AGENCY:
Leo Burnett
BRAND:
Suncorp
CATEGORY:
Market Disruption
AWARD:
Bronze
ADVERTISER: Suncorp Metway
Pitvertising
AGENCY:
Clemenger BBDO Sydney
BRAND:
Rexona
CATEGORY:
Media Execution
AWARD:
Bronze
ADVERTISER: Unilever
Missing Person Reporters
AGENCY:
BBDO Bangkok
BRAND:
Kunana and The Mirror Foundation
CATEGORY:
Use of Technology
AWARD:
Bronze
ADVERTISER: Kunana and The Mirror Foundation
Samsung iTest
AGENCY:
DDB Group Aotearoa
BRAND:
Samsung
CATEGORY:
Use of Mobile & Devices
AWARD:
Bronze
ADVERTISER: Samsung
The IKEA Dollar Catalogue
AGENCY:
Ogilvy Taiwan
BRAND:
Ikea
CATEGORY:
Travel, Leisure, Retail, Restaurants & Fast Food Chains
AWARD:
Bronze
ADVERTISER: IKEA
Performance Enhancing Music
AGENCY:
Clemenger Proximity
BRAND:
Samsung
CATEGORY:
Media / Entertainment
AWARD:
Bronze
ADVERTISER: Samsung
TIBE for love
AGENCY:
Special Group
BRAND:
Uber Eats
CATEGORY:
Use of Social Platforms
AWARD:
Bronze
ADVERTISER: Uber Eats
Goodie Box
AGENCY:
DDB Group Aotearoa
BRAND:
Everybody Eats
CATEGORY:
Use of Ambient Media: Small Scale
AWARD:
Bronze
ADVERTISER: Everybody Eats
