2012 New York Festivals - Innovative Advertising Awards Award Winners

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New York Festivals - Innovative Advertising Awards

Effectiveness Award

New York, United States

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AME Finalist Award

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2012 The New York Festivals - AME Finalist Award - Public Service & Not-for-profit

I Push for You

AGENCY: REINSCLASSEN GmbH & Co. KG
BRAND: Hamburger Hochbahn AG
CATEGORY: Public Service & Not-for-profit
AWARD: AME Finalist Award
ADVERTISER: Hamburger Hochbahn AG

2012 The New York Festivals - AME Finalist Award - Autos / Automotive Products

2011 Jetta Launch

AGENCY: Havas Montreal
BRAND: Volkswagen
CATEGORY: Autos / Automotive Products
AWARD: AME Finalist Award
ADVERTISER: Volkswagen

2012 The New York Festivals - AME Finalist Award - Sponsorship

Ariel Cheers for You Project

AGENCY: TBWA\HAKUHODO
BRAND: Ariel
CATEGORY: Sponsorship
AWARD: AME Finalist Award
ADVERTISER: Procter & Gamble

2012 The New York Festivals - AME Finalist Award - Events Marketing

Ariel Cheers for You Project

AGENCY: TBWA\HAKUHODO
BRAND: Ariel
CATEGORY: Events Marketing
AWARD: AME Finalist Award
ADVERTISER: Procter & Gamble

2012 The New York Festivals - AME Finalist Award - Corporate Image

Ariel Cheers for You Project

AGENCY: TBWA\HAKUHODO
BRAND: Ariel
CATEGORY: Corporate Image
AWARD: AME Finalist Award
ADVERTISER: Procter & Gamble

2012 The New York Festivals - AME Finalist Award - Household Products & Services

Ariel Cheers for You Project

AGENCY: TBWA\HAKUHODO
BRAND: Ariel
CATEGORY: Household Products & Services
AWARD: AME Finalist Award
ADVERTISER: Procter & Gamble

2012 The New York Festivals - AME Finalist Award - Online

Brotherhood of the Grill

AGENCY: Tribal San Francisco
BRAND: Kingsford
CATEGORY: Online
AWARD: AME Finalist Award
ADVERTISER: The Kingsford Products Company

2012 The New York Festivals - AME Finalist Award - Integrated (Mixed Media) Marketing

Club der Töchter

AGENCY: Jung von Matt/Alster
BRAND: Nike
CATEGORY: Integrated (Mixed Media) Marketing
AWARD: AME Finalist Award
ADVERTISER: Nike

2012 The New York Festivals - AME Finalist Award - New Product / Service Launch

My money. My independence.

AGENCY: Serviceplan Group
BRAND: Cortal Consors S.A.
CATEGORY: New Product / Service Launch
AWARD: AME Finalist Award
ADVERTISER: Cortal Consors

2012 The New York Festivals - AME Finalist Award - Healthcare Products & Services

Don't give up!

AGENCY: HeimatTBWA\
BRAND: McFit
CATEGORY: Healthcare Products & Services
AWARD: AME Finalist Award
ADVERTISER: McFit

2012 The New York Festivals - AME Finalist Award - Media Services

Enkelschreck, or How to Prove the Value of Radio Advertising

AGENCY: Lukas Lindemann Rosinski
BRAND: AS&S Radio
CATEGORY: Media Services
AWARD: AME Finalist Award
ADVERTISER: AS&S Radio GmbH

2012 The New York Festivals - AME Finalist Award - Recreation / Sporting Goods / Toys & Games

Gym'Y

AGENCY: FRED & FARID
BRAND: Domyos
CATEGORY: Recreation / Sporting Goods / Toys & Games
AWARD: AME Finalist Award
ADVERTISER: Domyos

2012 The New York Festivals - AME Finalist Award - Direct Response

Kutsukasu

AGENCY: TBWA\HAKUHODO
BRAND: adidas Japan
CATEGORY: Direct Response
AWARD: AME Finalist Award
ADVERTISER: adidas

2012 The New York Festivals - AME Finalist Award - Online

L/Studio

AGENCY: Team One
BRAND: Lexus
CATEGORY: Online
AWARD: AME Finalist Award
ADVERTISER: Lexus

2012 The New York Festivals - AME Finalist Award - Retail Food

Make Your Own Burger

AGENCY: Razorfish
BRAND: McDonald's Germany
CATEGORY: Retail Food
AWARD: AME Finalist Award
ADVERTISER: McDonald's

2012 The New York Festivals - AME Finalist Award - Services

Ready For Real Business Campaign

AGENCY: Y&R New York
BRAND: Xerox
CATEGORY: Services
AWARD: AME Finalist Award
ADVERTISER: Xerox Corporation

2012 The New York Festivals - AME Finalist Award - Integrated (Mixed Media) Marketing

Storm Chasers Season 4

AGENCY: phd New York
BRAND: Discovery Channel
CATEGORY: Integrated (Mixed Media) Marketing
AWARD: AME Finalist Award
ADVERTISER: Discovery Communications, LLC.

2012 The New York Festivals - AME Finalist Award - Interactive Marketing

The Boss Is Coming

AGENCY: Ogilvy Germany
BRAND: German Rail (Deutsche Bahn)
CATEGORY: Interactive Marketing
AWARD: AME Finalist Award
ADVERTISER: Deutsche Bahn

2012 The New York Festivals - AME Finalist Award - Social Media

The Boss Is Coming

AGENCY: Ogilvy Germany
BRAND: German Rail (Deutsche Bahn)
CATEGORY: Social Media
AWARD: AME Finalist Award
ADVERTISER: Deutsche Bahn

2012 The New York Festivals - AME Finalist Award - Apparel / Personal Items

The Fabric of My Life

AGENCY: DDB New York
BRAND: Cotton Incorporated
CATEGORY: Apparel / Personal Items
AWARD: AME Finalist Award
ADVERTISER: Cotton Incorporated