2016 The New York Festivals Advertising Awards Award Winners

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Third Prize Award
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2016 The New York Festivals - Third Prize Award - Products & Services: Snacks & Sweets
Film

Marilyn

AGENCY: BBDO New York
BRAND: Snickers
CATEGORY: Products & Services: Snacks & Sweets
AWARD: Third Prize Award
ADVERTISER: Mars, Inc.

2016 The New York Festivals - Third Prize Award - Branded Entertainment
Creative Marketing Effectiveness

SLIDE

AGENCY: T&Pm
BRAND: Lexus International
CATEGORY: Branded Entertainment
AWARD: Third Prize Award
ADVERTISER: Lexus

2016 The New York Festivals - Third Prize Award - Brand Loyalty
Creative Marketing Effectiveness

SLIDE

AGENCY: T&Pm
BRAND: Lexus International
CATEGORY: Brand Loyalty
AWARD: Third Prize Award
ADVERTISER: Lexus

2016 The New York Festivals - Third Prize Award - Products & Services: Snacks & Sweets
Integrated/Mixed Media

Give Extra, Get Extra Campaign

AGENCY: Energy BBDO
BRAND: Extra
CATEGORY: Products & Services: Snacks & Sweets
AWARD: Third Prize Award
ADVERTISER: Wm Wrigley Jr. Co.

2016 The New York Festivals - Third Prize Award - Craft: Direction
Film Craft

Sarah & Juan

AGENCY: Energy BBDO
BRAND: Extra
CATEGORY: Craft: Direction
AWARD: Third Prize Award
ADVERTISER: Wm Wrigley Jr. Co.

2016 The New York Festivals - Third Prize Award - Products & Services: Retail Stores
Activation & Engagement

Spring Collection

AGENCY: HeimatTBWA\
BRAND: Hornbach
CATEGORY: Products & Services: Retail Stores
AWARD: Third Prize Award
ADVERTISER: Hornbach. Bau- & Gartenmärkte

2016 The New York Festivals - Third Prize Award - Use Of Activation & Engagement: Social Media
Activation & Engagement

Give Mom Back Her Name

AGENCY: Impact BBDO
BRAND: UN Women
CATEGORY: Use Of Activation & Engagement: Social Media
AWARD: Third Prize Award
ADVERTISER: UN Women

2016 The New York Festivals - Third Prize Award - Products & Services: Retail Stores
Integrated/Mixed Media

The freshest orange juice brand

AGENCY: Marcel
BRAND: Intermarché
CATEGORY: Products & Services: Retail Stores
AWARD: Third Prize Award
ADVERTISER: Intermarché

2016 The New York Festivals - Third Prize Award - Products & Services: Retail Stores
Direct & Collateral

The freshest orange juice brand

AGENCY: Marcel
BRAND: Intermarché
CATEGORY: Products & Services: Retail Stores
AWARD: Third Prize Award
ADVERTISER: Intermarché

2016 The New York Festivals - Third Prize Award - Product & Services: Apparel, Footwear & Accessories
Branded Content / Branded Entertainment

TRUE WETSUITS

AGENCY: TBWA\HAKUHODO
BRAND: Quicksilver
CATEGORY: Product & Services: Apparel, Footwear & Accessories
AWARD: Third Prize Award
ADVERTISER: Quicksilver

2016 The New York Festivals - Third Prize Award - Craft: Cinematography
Film Craft

Life is what you see

AGENCY: BASE / nanilani inc.
BRAND: JINS
CATEGORY: Craft: Cinematography
AWARD: Third Prize Award
ADVERTISER: JINS

2016 The New York Festivals - Third Prize Award - Billboards / Installations / Posters: Products & Services: Beverages: Non-alcoholic
Outdoor / Out of Home

The Powerade Workout Billboards

AGENCY: Ogilvy Germany
BRAND: Powerade
CATEGORY: Billboards / Installations / Posters: Products & Services: Beverages: Non-alcoholic
AWARD: Third Prize Award
ADVERTISER: Coca-Cola Company

2016 The New York Festivals - Third Prize Award - Outdoor: Billboards
Media

The Powerade Workout Billboards

AGENCY: Ogilvy Germany
BRAND: Powerade
CATEGORY: Outdoor: Billboards
AWARD: Third Prize Award
ADVERTISER: Coca-Cola Company

2016 The New York Festivals - Third Prize Award - Products & Services: Household Products & Services
2016 The New York Festivals - Third Prize Award - Viral: Video
Digital

First Days Out

AGENCY: AlmapBBDO
BRAND: Pedigree
CATEGORY: Viral: Video
AWARD: Third Prize Award
ADVERTISER: Mars, Inc.

2016 The New York Festivals - Third Prize Award - Product & Services: Commercial & Professional Public Services
2016 The New York Festivals - Third Prize Award - Products & Services: Beverages: Non-alcoholic
Package & Product Design

Nongfu Spring Mineral Water

AGENCY: Horse
BRAND: Nongfu Spring
CATEGORY: Products & Services: Beverages: Non-alcoholic
AWARD: Third Prize Award
ADVERTISER: Nongfu Spring

2016 The New York Festivals - Third Prize Award - Use Of Activation & Engagement: Print/Outdoor in a Promotional Campaign
2016 The New York Festivals - Third Prize Award - Billboards / Installations / Posters: Products & Services: Transportation
2016 The New York Festivals - Third Prize Award - Direct & Collateral: Print or Outdoor
Media

Sounds of the City

AGENCY: ROSA PARIS
BRAND: Thalys
CATEGORY: Direct & Collateral: Print or Outdoor
AWARD: Third Prize Award
ADVERTISER: Thalys