2023 D&AD Awards Award Winners

D&AD Awards

Creative Award

London, United Kingdom

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2023 D&AD - Yellow Pencil - Digital

Direct

Hack Market (fr)

AGENCY: Marcel
BRAND: Back Market
CATEGORY: Digital
AWARD: Yellow Pencil
ADVERTISER: Back Market

2023 D&AD - Yellow Pencil - Digital

Direct

Hack Market (eng)

AGENCY: Marcel
BRAND: Back Market
CATEGORY: Digital
AWARD: Yellow Pencil
ADVERTISER: Back Market

2023 D&AD - Yellow Pencil - Integrated

Direct

Burger Glitch

AGENCY: DAVID
BRAND: Burger King
CATEGORY: Integrated
AWARD: Yellow Pencil
ADVERTISER: Burger King

2023 D&AD - Yellow Pencil - Acquisition & Retention

Direct

Burger Glitch

AGENCY: DAVID
BRAND: Burger King
CATEGORY: Acquisition & Retention
AWARD: Yellow Pencil
ADVERTISER: Burger King

2023 D&AD - Yellow Pencil - Radio & Audio

Direct

NATIVE SPORTSCASTERS

AGENCY: We Believers
BRAND: CORONA
CATEGORY: Radio & Audio
AWARD: Yellow Pencil
ADVERTISER: AB Inbev

2023 D&AD - Yellow Pencil - Use of XR

Direct

Backup Ukraine

AGENCY: Virtue Worldwide
BRAND: POLYCAM X UNESCO
CATEGORY: Use of XR
AWARD: Yellow Pencil
ADVERTISER: POLYCAM X UNESCO

2023 D&AD - Yellow Pencil - Press & Outdoor

Direct

Phone It In

AGENCY: Colenso BBDO Auckland
BRAND: Skinny
CATEGORY: Press & Outdoor
AWARD: Yellow Pencil
ADVERTISER: Skinny New Zealand

2023 D&AD - Graphite Pencil - Products & Services

Direct

Touch Card

AGENCY: McCann New York
BRAND: MasterCard
CATEGORY: Products & Services
AWARD: Graphite Pencil
ADVERTISER: Mastercard International

2023 D&AD - Graphite Pencil - Events

Direct

The Art of Self Examination

AGENCY: DAVID
BRAND: MACMA
CATEGORY: Events
AWARD: Graphite Pencil
ADVERTISER: MACMA

2023 D&AD - Graphite Pencil - Innovation

Direct

Dot Go “object interaction” app

AGENCY: Serviceplan Group
BRAND: Dot Go
CATEGORY: Innovation
AWARD: Graphite Pencil
ADVERTISER: Dot Incorporation

2023 D&AD - Graphite Pencil - Health & Wellbeing

Direct

Morning After Island (Long version)

AGENCY: Ogilvy
BRAND: Grupo Estratégico PAE
CATEGORY: Health & Wellbeing
AWARD: Graphite Pencil
ADVERTISER: Grupo Estratégico PAE

2023 D&AD - Graphite Pencil - Integrated

Direct

Apologize The Rainbow

AGENCY: DDB Chicago
BRAND: SKITTLES
CATEGORY: Integrated
AWARD: Graphite Pencil
ADVERTISER: Mars, Inc.

2023 D&AD - Graphite Pencil - Innovation

Direct

Data tienda

AGENCY: DDB Mexico
BRAND: WECAPITAL
CATEGORY: Innovation
AWARD: Graphite Pencil
ADVERTISER: WECAPITAL

2023 D&AD - Graphite Pencil - Direct Mail

Direct

Inside Jobs

AGENCY: DDB Paris
BRAND: Volkswagen
CATEGORY: Direct Mail
AWARD: Graphite Pencil
ADVERTISER: Volkswagen

2023 D&AD - Graphite Pencil - Film

Direct

The Snack That Jingles Back

AGENCY: Saatchi & Saatchi
BRAND: Goldfish
CATEGORY: Film
AWARD: Graphite Pencil
ADVERTISER: Pepperidge Farm

2023 D&AD - Wood Pencil - Health & Wellbeing

Direct

See My Skin

AGENCY: Edelman Worldwide
BRAND: Vaseline
CATEGORY: Health & Wellbeing
AWARD: Wood Pencil
ADVERTISER: Unilever

2023 D&AD - Wood Pencil - Products & Services

Direct

Resell Tag

AGENCY: Uncle Grey
BRAND: Samsøe Samsøe
CATEGORY: Products & Services
AWARD: Wood Pencil
ADVERTISER: Samsøe Samsøe

2023 D&AD - Wood Pencil - Radio & Audio

Direct

The Audio Ad You Can See

AGENCY: VML (formerly VMLY&R)
BRAND: Royal Australian Navy
CATEGORY: Radio & Audio
AWARD: Wood Pencil
ADVERTISER: Royal Australian Navy

2023 D&AD - Wood Pencil - Press & Outdoor

Direct

The Call of Adventure

AGENCY: Publicis Middle East
BRAND: Jeep
CATEGORY: Press & Outdoor
AWARD: Wood Pencil
ADVERTISER: Stellantis Middle East

2023 D&AD - Wood Pencil - Products & Services

Direct

Freedom Grams (120s)

AGENCY: Serviceplan Germany
BRAND: Freedom Grams
CATEGORY: Products & Services
AWARD: Wood Pencil
ADVERTISER: AROYA x GABY Inc. x Last Prisoner Project