AGENCY:
DDB Paris
BRAND:
McDonald's
AWARD:
Grand Prix
ADVERTISER: McDonald's
AGENCY:
McCann Manchester
BRAND:
Aldi
CATEGORY:
Challenger Brand
AWARD:
Gold
ADVERTISER: Aldi
AGENCY:
Åkestam Holst /NoA
BRAND:
IKEA
CATEGORY:
Breakthrough on a Budget
AWARD:
Gold
ADVERTISER: IKEA
AGENCY:
DDB Paris
BRAND:
McDonald's
CATEGORY:
Real-time Response
AWARD:
Gold
ADVERTISER: McDonald's
AGENCY:
Buzzman
BRAND:
Burger King
CATEGORY:
Co-Creation & User Generated Content
AWARD:
Silver
ADVERTISER: Burger King
AGENCY:
Åkestam Holst /NoA
BRAND:
IKEA
CATEGORY:
Consumer Goods
AWARD:
Silver
ADVERTISER: IKEA
AGENCY:
Edelman
BRAND:
Instituo Ampara Animal
CATEGORY:
Social Listening & Insight
AWARD:
Silver
ADVERTISER: Instituo Ampara Animal
AGENCY:
McCann Manchester
BRAND:
Aldi
CATEGORY:
Innovative Engagement of Community
AWARD:
Bronze
ADVERTISER: Aldi