2013 Eurobest Award Winners
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Live Test Series
AGENCY:
Forsman & Bodenfors Göteborg
BRAND:
Volvo Trucks
CATEGORY:
Best non-fiction program, series or film where a client has successfully created a reality, documentary or light entertainment show around a product(s) or brand(s)
AWARD:
Grand Prix
ADVERTISER: Volvo Group Sweden AB
Days of Hope (case study)
AGENCY:
Saatchi & Saatchi Berlin
BRAND:
Samusocial
CATEGORY:
Best brand or product integration into a feature film, existing TV show and/or series
AWARD:
Gold
ADVERTISER: Samusocial, Diakonie, Spravedlivaya Pomosch, Shelter, PCK
Tooned
BRAND:
McLaren
CATEGORY:
Best fictional program, series or film where a client has successfully created a drama, comedy or miniseries around a product or brand
AWARD:
Gold
ADVERTISER: McLaren
Why Wait Until It's Too Late?
AGENCY:
Ogilvy Social.Lab Netherlands
BRAND:
DELA
CATEGORY:
Best use or integration of user-generated content
AWARD:
Gold
ADVERTISER: DELA
Facebook 1914
AGENCY:
DDB Paris
BRAND:
Musée de la Grande Guerre
CATEGORY:
Best use or integration of digital or social media
AWARD:
Gold
ADVERTISER: Musée de la Grande Guerre
Really Friends
AGENCY:
Publicis Conseil
BRAND:
Nescafé
CATEGORY:
Best non-fiction program, series or film where a client has successfully created a reality, documentary or light entertainment show around a product(s) or brand(s)
AWARD:
Silver
ADVERTISER: Nestlé
Rak'n'Roll Records - a Charity Record Label
AGENCY:
180heartbeats + JvM
BRAND:
Rak'n'Roll
CATEGORY:
Best use or integration of music
AWARD:
Silver
ADVERTISER: Rak'n'Roll Foundation
Tree Concert
AGENCY:
BBDO Group Germany
BRAND:
Bund
CATEGORY:
Best use or integration of user-generated content
AWARD:
Silver
ADVERTISER: Bund Naturschutz
All Eyes on the S4
AGENCY:
HeimatTBWA\
BRAND:
Swisscom
CATEGORY:
Best use or integration of experiential events
AWARD:
Silver
ADVERTISER: Swisscom
Metropole Tweetphony
AGENCY:
Havas Amsterdam
BRAND:
The Metropole Orchestra
CATEGORY:
Best use or integration of user-generated content
AWARD:
Silver
ADVERTISER: Metropole Orchestra
Make it to Muse
AGENCY:
mortierbrigade
BRAND:
Studio Brussels
CATEGORY:
Best non-fiction program, series or film where a client has successfully created a reality, documentary or light entertainment show around a product(s) or brand(s)
AWARD:
Silver
ADVERTISER: Studio Brussels
Enter The Game
AGENCY:
Havas Sports & Entertainment
BRAND:
Konami
CATEGORY:
Best Integrated Content Campaign
AWARD:
Silver
ADVERTISER: Konami
We Were There (English)
AGENCY:
SID LEE PARIS
BRAND:
BNP Paribas
CATEGORY:
Best use or integration of digital or social media
AWARD:
Silver
ADVERTISER: BNP Paribas
We Were There
AGENCY:
SID LEE PARIS
BRAND:
BNP Paribas
CATEGORY:
Best use or integration of digital or social media
AWARD:
Silver
ADVERTISER: BNP Paribas
The Hornbach Hammer - Made from Real Armour Steel
AGENCY:
HeimatTBWA\
BRAND:
Hornbach
CATEGORY:
Best integrated content campaign
AWARD:
Silver
ADVERTISER: Hornbach. Bau- & Gartenmärkte
Nike+ Kinect Trainer
AGENCY:
AKQA
BRAND:
Nike+
CATEGORY:
Best use or integration of gaming
AWARD:
Bronze
ADVERTISER: Nike
Perrier Secret Place
AGENCY:
Ogilvy Paris
BRAND:
Perrier
CATEGORY:
Best fictional program, series or film where a client has successfully created a drama, comedy or miniseries around a product or brand
AWARD:
Bronze
ADVERTISER: Nestlé Waters
Meltdown. The First Board Game that Melts
AGENCY:
Accenture Song (formerly Kolle Rebbe)
BRAND:
GEOlino
CATEGORY:
Best use or integration of offline media such as print, outdoor etc.
AWARD:
Bronze
ADVERTISER: Gruner + Jahr AG & Co
Sky Livespots (Board)
AGENCY:
Serviceplan Group
BRAND:
Sky
CATEGORY:
Best brand or product integration into a feature film, existing tv show and/or series
AWARD:
Bronze
ADVERTISER: Sky Deutschland
We Were There (English)
AGENCY:
SID LEE PARIS
BRAND:
BNP Paribas
CATEGORY:
Best Integrated Content Campaign
AWARD:
Bronze
ADVERTISER: BNP Paribas
