2012 Eurobest Award Winners
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Push the Button
AGENCY:
Duval Guillaume
BRAND:
TNT
CATEGORY:
Best Use or Integration of Experiential Events
AWARD:
Grand Prix
ADVERTISER: Turner Broadcasting Inc.
The Beauty of a Second
AGENCY:
Leo Burnett Milan
BRAND:
Montblanc
CATEGORY:
Best Use or Integration of User-Generated Content
AWARD:
Gold
ADVERTISER: Montblanc
Autodance
AGENCY:
Crispin Porter + Bogusky Gothenburg
BRAND:
Ubisoft
CATEGORY:
Best Use or Integration of User-Generated Content
AWARD:
Gold
ADVERTISER: Ubisoft Entertainment
CNN Ecosphere (film)
AGENCY:
HeimatTBWA\
BRAND:
CNN International
CATEGORY:
Best Use or Integration of User-Generated Content
AWARD:
Silver
ADVERTISER: Turner Broadcasting Systems
A Crash Course to Shine
AGENCY:
DDB Berlin
BRAND:
Volkswagen
CATEGORY:
Best Use of Brand Sponsorship Integration
AWARD:
Silver
ADVERTISER: Volkswagen
Office War: Helping Germany Have Fun At Work (Board)
AGENCY:
MediaCom Germany
BRAND:
Nerf Blasters
CATEGORY:
Best Brand or Product Integration into a Feature Film, Existing TV Show and/or Series
AWARD:
Silver
ADVERTISER: Hasbro
Office War: Helping Germany Have Fun At Work
AGENCY:
MediaCom Germany
BRAND:
Nerf Blasters
CATEGORY:
Best Brand or Product Integration into a Feature Film, Existing TV Show and/or Series
AWARD:
Silver
ADVERTISER: Hasbro
Catch the Flash
AGENCY:
Jung von Matt / Neckar
BRAND:
Nike
CATEGORY:
Best Use or Integration of Gaming and/or Digital Media
AWARD:
Silver
ADVERTISER: N/A
Out of Office Poetry
AGENCY:
Leo Burnett Brussels
BRAND:
The Reading Foundation
CATEGORY:
Best Use or Integration of Gaming and/or Digital Media
AWARD:
Silver
Barber Shop
AGENCY:
Leg
BRAND:
Nike
CATEGORY:
Best Integrated Content Campaign
AWARD:
Silver
ADVERTISER: Nike
Serenade
AGENCY:
Wieden + Kennedy Amsterdam
BRAND:
Heineken
CATEGORY:
Best Use or Integration of Experiential Events
AWARD:
Bronze
ADVERTISER: Heineken
Golden Chains Trailer
AGENCY:
CLM BBDO
BRAND:
ALB
CATEGORY:
Best Use or Integration of Music
AWARD:
Bronze
ADVERTISER: ALB
Toyota iQ Street View (Board)
AGENCY:
Happiness Brussels, an FCB Alliance
BRAND:
Toyota Iq
CATEGORY:
Best Use or Integration of Gaming and/or Digital Media
AWARD:
Bronze
ADVERTISER: Toyota Motor Corporation
The Worst Breath in the World
AGENCY:
Ogilvy Paris
BRAND:
Tic Tac
CATEGORY:
Best Use or Integration of Experiential Events
AWARD:
Bronze
ADVERTISER: Ferrero
Move to the Beat
AGENCY:
Mother London
BRAND:
46664/Coca-Cola
CATEGORY:
Best Integrated Content Campaign
AWARD:
Bronze
ADVERTISER: Coca-Cola Company
The Catch
AGENCY:
Weapon7
BRAND:
Mercedes-Benz
CATEGORY:
Best Non-Fictional Program, Series or Film where a client has successfully created a reality, document
AWARD:
Bronze
ADVERTISER: Daimler AG