McDonald's - "Raise Your Arches" by Cannes Lions International Festival of Creativity 2024
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| Title | Raise Your Arches |
| Agency | Leo Burnett |
| Campaign | Raise Your Arches |
| Advertiser | McDonald's |
| Brand | McDonald's |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Digital |
| Length | |
| Chief Creative Officer | C...a S....ni Subscribers Only |
| Executive Creative Director | M..k E...od Subscribers Only |
| Creative Director | J...s M....rs Subscribers Only |
| Creative Director | A...ew L..g Subscribers Only |
| Senior Creative | G...th B....rs Subscribers Only |
| Creative Director of Design | D...d A...n Subscribers Only |
| Designer | J..k B....on Subscribers Only |
| Head of Planning | ..m S....an Subscribers Only |
| Planning Director | ..e Be.....ge Subscribers Only |
| Senior Planner | R..y Wi....ch Subscribers Only |
| Head of Account Management | ..m Ho....on Subscribers Only |
| Business Director | ..y P...y Subscribers Only |
| Account Director | A...e P...y &...; A..x L...t Subscribers Only |
| Account Manager | C...s P...y Subscribers Only |
| Account Executive | Br....ny K...y Subscribers Only |
| Head of Project Management | J...e T...e Subscribers Only |
| Head of McDonalds TV Production | G...me L...t Subscribers Only |
| Production Company | M...e Pi....es Subscribers Only |
| Director | E...r W...ht Subscribers Only |
| Editor | D...d W..b . F...l ..t Subscribers Only |
| Producer | D...hy M...t Subscribers Only |
| Post Production Company | Fr.....ore Subscribers Only |
| Flame | D...an Ni.....on Subscribers Only |
| Producer | A...ia Pa....on Subscribers Only |
| Colourist | S..f P...y Subscribers Only |
| Audio Post Production | ..m A....ll . 7...ph Subscribers Only |
| Photography & Motion Production | Pr.....ous Subscribers Only |
| Head of Art Production | .o H...e Subscribers Only |
| Photographer | ..m ..n Sc....en Subscribers Only |
| Media Agency | ..D Subscribers Only |
| Media Team | M...y A...a &...; T...l M..u Subscribers Only |
| CMO, SVP / McDonald's UK | Mi....le Gra......are Subscribers Only |
| Director of Marketing & Media / McDonald's UK | S...e H....ls Subscribers Only |
| Head of Marketing, Affinity, Trust & Family | H...ah P..n Subscribers Only |
| Head of Customer Communications & Partnerships | L...se P..e Subscribers Only |
| Brand Manager / McDonald's UK | A...r M...s Subscribers Only |
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