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2016 London International Awards - Grand LIA - Non-Traditional
Non-Traditional

#OptOutside

AGENCY: Venables Bell + Partners
BRAND: REI
CATEGORY: Non-Traditional
AWARD: Grand LIA
ADVERTISER: Rei

2016 London International Awards - Gold - Non-Traditional: Public Service/Social Welfare
Non-Traditional

The Gun Shop

AGENCY: Grey New York
BRAND: States United to Prevent Gun Violence
CATEGORY: Non-Traditional: Public Service/Social Welfare
AWARD: Gold
ADVERTISER: States United to Prevent Gun Violence

2016 London International Awards - Gold - Non-Traditional: Experiential
Non-Traditional

Brewtroleum - 2

AGENCY: Colenso BBDO Auckland
BRAND: DB Export
CATEGORY: Non-Traditional: Experiential
AWARD: Gold
ADVERTISER: DB Breweries Ltd.

2016 London International Awards - Gold - Non-Traditional: Live Events - Beyond Advertising
Non-Traditional

Survival Billboard

AGENCY: McCann London
BRAND: Xbox
CATEGORY: Non-Traditional: Live Events - Beyond Advertising
AWARD: Gold
ADVERTISER: Microsoft

2016 London International Awards - Gold - Non-Traditional: Interactive Installations
Non-Traditional

Survival Billboard

AGENCY: McCann London
BRAND: Xbox
CATEGORY: Non-Traditional: Interactive Installations
AWARD: Gold
ADVERTISER: Microsoft

2016 London International Awards - Gold - Non-Traditional: Live Events - Beyond Advertising
Non-Traditional

The Dilemma

AGENCY: Publicis Italy
BRAND: Heineken
CATEGORY: Non-Traditional: Live Events - Beyond Advertising
AWARD: Gold
ADVERTISER: Heineken

2016 London International Awards - Gold - Non-Traditional: Guerrilla Marketing
Non-Traditional

#OptOutside

AGENCY: Venables Bell + Partners
BRAND: REI
CATEGORY: Non-Traditional: Guerrilla Marketing
AWARD: Gold
ADVERTISER: Rei

2016 London International Awards - Gold - Non-Traditional: Retail
Non-Traditional

#OptOutside

AGENCY: Venables Bell + Partners
BRAND: REI
CATEGORY: Non-Traditional: Retail
AWARD: Gold
ADVERTISER: Rei

2016 London International Awards - Gold - Non-Traditional: Experiential
Non-Traditional

#OptOutside

AGENCY: Venables Bell + Partners
BRAND: REI
CATEGORY: Non-Traditional: Experiential
AWARD: Gold
ADVERTISER: Rei

2016 London International Awards - Gold - Non-Traditional: Guerrilla Marketing
Non-Traditional

McWhopper

AGENCY: VMLY&R New Zealand
BRAND: Burger King + Peace One Day
CATEGORY: Non-Traditional: Guerrilla Marketing
AWARD: Gold
ADVERTISER: Burger King + Peace One Day

2016 London International Awards - Gold - Non-Traditional: Branded Content
Non-Traditional

McWhopper

AGENCY: VMLY&R New Zealand
BRAND: Burger King + Peace One Day
CATEGORY: Non-Traditional: Branded Content
AWARD: Gold
ADVERTISER: Burger King + Peace One Day

2016 London International Awards - Gold - Non-Traditional: Entertainment
Non-Traditional

Van Gogh BnB

AGENCY: Leo Burnett Chicago
BRAND: The Art Institute of Chicago
CATEGORY: Non-Traditional: Entertainment
AWARD: Gold
ADVERTISER: The Art Institute of Chicago

2016 London International Awards - Gold - Non-Traditional: Experiential
Non-Traditional

Van Gogh BnB

AGENCY: Leo Burnett Chicago
BRAND: The Art Institute of Chicago
CATEGORY: Non-Traditional: Experiential
AWARD: Gold
ADVERTISER: The Art Institute of Chicago

2016 London International Awards - Gold - Non-Traditional: Travel
Non-Traditional

The Swedish Number (132s)

AGENCY: Ingo
BRAND: The Swedish Tourist Council
CATEGORY: Non-Traditional: Travel
AWARD: Gold
ADVERTISER: The Swedish Tourist Council

2016 London International Awards - Gold - Non-Traditional: Branded Content
Non-Traditional

The Swedish Number (132s)

AGENCY: Ingo
BRAND: The Swedish Tourist Council
CATEGORY: Non-Traditional: Branded Content
AWARD: Gold
ADVERTISER: The Swedish Tourist Council

2016 London International Awards - Gold - Non-Traditional: Public Service/Social Welfare
2016 London International Awards - Gold - Non-Traditional: Experiential
Non-Traditional

Blind Taste Test

AGENCY: CP+B
BRAND: Kraft Macaroni & Cheese
CATEGORY: Non-Traditional: Experiential
AWARD: Gold
ADVERTISER: Kraft Heinz

2016 London International Awards - Silver - Non-Traditional: Experiential
Non-Traditional

Slow Down GPS

AGENCY: Forsman & Bodenfors Göteborg
BRAND: If Insurance
CATEGORY: Non-Traditional: Experiential
AWARD: Silver
ADVERTISER: If Insurance

2016 London International Awards - Silver - Non-Traditional: Banking/Financial/Insurance
Non-Traditional

Slow Down GPS

AGENCY: Forsman & Bodenfors Göteborg
BRAND: If Insurance
CATEGORY: Non-Traditional: Banking/Financial/Insurance
AWARD: Silver
ADVERTISER: If Insurance

2016 London International Awards - Silver - Non-Traditional: Branded Content
Non-Traditional

Survival Billboard

AGENCY: McCann London
BRAND: Xbox
CATEGORY: Non-Traditional: Branded Content
AWARD: Silver
ADVERTISER: Microsoft