2014 Golden Award of Montreux Award Winners

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2014 Golden Award of Montreux - Gold Medal - Best Use Of Mixed Media
Creative Use of Media

Harden Soul

AGENCY: BBDO New York
BRAND: Foot Locker
CATEGORY: Best Use Of Mixed Media
AWARD: Gold Medal
ADVERTISER: Foot Locker

2014 Golden Award of Montreux - Gold Medal - Non Profit
Print Advertising

I Wish My Son Had Cancer

AGENCY: Field Day
BRAND: Harrison's Fund
CATEGORY: Non Profit
AWARD: Gold Medal
ADVERTISER: Harrison's Fund

2014 Golden Award of Montreux - Gold Medal - Best Use Of Print Media
Creative Use of Media

I Wish My Son Had Cancer

AGENCY: Field Day
BRAND: Harrison's Fund
CATEGORY: Best Use Of Print Media
AWARD: Gold Medal
ADVERTISER: Harrison's Fund

2014 Golden Award of Montreux - Gold Medal - Best Use Of Social Media
Creative Use of Media

Vines Fix in Six

AGENCY: BBDO New York
BRAND: Lowe's
CATEGORY: Best Use Of Social Media
AWARD: Gold Medal
ADVERTISER: Lowe's

2014 Golden Award of Montreux - Gold Medal - Best Use Of Ambient Media
Creative Use of Media

All Eyes on the S4

AGENCY: HeimatTBWA\
BRAND: Swisscom
CATEGORY: Best Use Of Ambient Media
AWARD: Gold Medal
ADVERTISER: Swisscom

2014 Golden Award of Montreux - Gold Medal - Consumer / Public Events
Events/Spatial Communication

All Eyes on the S4

AGENCY: HeimatTBWA\
BRAND: Swisscom
CATEGORY: Consumer / Public Events
AWARD: Gold Medal
ADVERTISER: Swisscom

2014 Golden Award of Montreux - Gold Medal - Best Use Of Standard Outdoor
Creative Use of Media

Photoshop Live - Street Retouch

AGENCY: Abby Norm
BRAND: Adobe
CATEGORY: Best Use Of Standard Outdoor
AWARD: Gold Medal
ADVERTISER: Adobe Systems, Inc.

2014 Golden Award of Montreux - Gold Medal - Mobile Multimedia
Digital Interactive

The Selfscan Report

AGENCY: Serviceplan Group
BRAND: Auchan
CATEGORY: Mobile Multimedia
AWARD: Gold Medal
ADVERTISER: Groupe Auchan SA

2014 Golden Award of Montreux - Gold Medal - Best Use Of Social Media
Creative Use of Media

The Countrywide Joke

AGENCY: FRED & FARID
BRAND: Carambar
CATEGORY: Best Use Of Social Media
AWARD: Gold Medal
ADVERTISER: Mondelez International

2014 Golden Award of Montreux - Gold Medal - Best Use Of Mixed Media
Creative Use of Media

The Hornbach Hammer - Made from Real Armour Steel

AGENCY: HeimatTBWA\
BRAND: Hornbach
CATEGORY: Best Use Of Mixed Media
AWARD: Gold Medal
ADVERTISER: Hornbach. Bau- & Gartenmärkte

2014 Golden Award of Montreux - Gold Medal - Direction
Television/Cinema

Wheelchair Basketball

AGENCY: BBDO New York
BRAND: Guinness
CATEGORY: Direction
AWARD: Gold Medal
ADVERTISER: Diageo

2014 Golden Award of Montreux - Gold Medal - Retail / Public Services
Television/Cinema

And What Will Remain of You

AGENCY: HeimatTBWA\
BRAND: Hornbach
CATEGORY: Retail / Public Services
AWARD: Gold Medal
ADVERTISER: Hornbach. Bau- & Gartenmärkte

2014 Golden Award of Montreux - Gold Medal - Automotive
Digital Interactive

#ZeroFollowers

AGENCY: Leo Burnett Germany
BRAND: Abarth 500
CATEGORY: Automotive
AWARD: Gold Medal
ADVERTISER: Fiat

2014 Golden Award of Montreux - Gold Medal - Entertainment / Leisure / Culture
Posters

Haunted House

AGENCY: FamousGrey
BRAND: Lego
CATEGORY: Entertainment / Leisure / Culture
AWARD: Gold Medal
ADVERTISER: Lego

2014 Golden Award of Montreux - Gold Medal - Campaign
Television/Cinema

Arnold | Warmup (Teaser)

AGENCY: BBDO New York
BRAND: Bud Light
CATEGORY: Campaign
AWARD: Gold Medal
ADVERTISER: AB Inbev

2014 Golden Award of Montreux - Gold Medal - Humor
Television/Cinema

Leisure Suit

AGENCY: BBDO New York
BRAND: Snickers
CATEGORY: Humor
AWARD: Gold Medal
ADVERTISER: Mars, Inc.

2014 Golden Award of Montreux - Gold Medal - Corporate Image
Television/Cinema

The Big Leap

AGENCY: BETC Paris
BRAND: Lacoste
CATEGORY: Corporate Image
AWARD: Gold Medal
ADVERTISER: Lacoste

2014 Golden Award of Montreux - Gold Medal - Non Profit Organisation / Public Administrations
Digital Interactive

Fingers To Diabetes

AGENCY: Agency 222
BRAND: Novo Nordisk Gulf
CATEGORY: Non Profit Organisation / Public Administrations
AWARD: Gold Medal
ADVERTISER: Novo Nordisk Gulf

2014 Golden Award of Montreux - Gold Medal - Flat Mailing
Direct Marketing

The Warmest Greeting Card

AGENCY: Havas Paris
BRAND: Weber
CATEGORY: Flat Mailing
AWARD: Gold Medal
ADVERTISER: Weber

2014 Golden Award of Montreux - Gold Medal - Public Interests
Direct Marketing

Newspaper Sticks

AGENCY: Leo Burnett Germany
BRAND: Reporters Without Borders
CATEGORY: Public Interests
AWARD: Gold Medal
ADVERTISER: Reporters Without Borders