| Title | #metoo |
| Brief | The Metoo-movement has made enormous changes in attitudes when it comes to sexual harassment and violence in workplaces and other areas. But sexual abuse is unfortunately not only a part of adult and working life. In Sweden, it is estimated that one in five children is a victim of sexual abuse. It happens in homes, preschools and schools, yet very little is said about the vulnerable position of children. To raise the question we used the enormously spread #metoo – but written by a child. We need to break the silence about this too. |
| Agency |
King
|
| Campaign |
#metoo
|
| Advertiser |
World Childhood Foundation
|
| Brand |
Childhood Foundation
|
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| Posted | November 2018 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type |
Print
|
| Creative Director |
F...k Hol......rth Subscribers Only
|
| Copywriter |
H...ig H....ll Br....er Subscribers Only
|
| Art Director |
L...éa Ga.....ord Subscribers Only
|
| Account Supervisor |
S...t Me....ra Subscribers Only
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| Account Director |
Pe....la B..g Subscribers Only
|
| Account Manager |
L..a Iv....on Subscribers Only
|
